All Press Releases for March 18, 2016

Maison Routin 1883 First to Unveil Orchid Flavored Beverage Syrup

Orchid and three other flavors join Routin's expanded list of syrups.



    NEW YORK, NY, March 18, 2016 /24-7PressRelease/ -- Known for its range of gourmet syrups imported from the French Alps, Maison Routin's 1883, became the first brand to introduce an Orchid syrup to flavor coffee based drinks, cocktails, sodas, beers and granitas

Maison Routin 1883 has built an innovative brand on irresistible aroma and taste, which is why it's first-to-market with the elegance of the new 1883 Orchid syrup. Crafted as a beautifully transparent syrup that reveals the delicateness of a flower, 1883 Orchid offers a light fragrance that distils a wide floral array and exposes a well-defined flowery taste. The syrup mixes marvelously with Gin, Vodka, and Vermouth. An ideal companion for infusions and teas, it exudes elegance in milk and shows off beers and white or rose wines.

The debut of Orchid, also comes with the creation of three other syrups, including Chocolate Cookie, Lemon Concentrate and Lime Juice Cordial:

• 1883 Chocolate Cookie - Imagine the power of chocolate wedded with a biscuity sweetness.
With this new flavor, 1883 shows its true colors with a brown that sets the tone for a syrup pitched evenly balanced between soft chocolate and biscuit. The captivating aroma expresses that irresistible appeal of freshly baked cookies right out of the oven while on the palate, the power of the chocolate and the cookie's sweetness serve up a compelling contrast. The syrup goes perfectly with all hot drinks, pastries, ice creams, smoothies and milkshakes.

• 1883 Lemon Concentrate - Using pure lemon juice, 1883 concentrate reveals the essence of the authentic yellow fruit without added coloring, preservatives, or sugar. A lovely pale yellow glow, both opaque and translucent, indubitably invokes the sunniest of all citrus fruits. The cool, fruity, and invigorating scent is the same as all-natural, freshly squeezed lemons. The clear and immediate acidity on the palate allows for an extremely full and complex flavor to blossom. The concentrate replaces the juice in every one of its many applications. The powerful acidity wonderfully balances out every cocktail, whether a classic Daiquiri or planter's Punch. The concentrate also distills its extremely pure taste to spruce up dishes or pastries.

• 1883 Lime Juice Cordial: Containing less sugar than a syrup and 50 percent lemon and lime juice, 1883 Lime Juice Cordial delivers a very balanced flavor, with the sourness of the lime fully expressed. Essential in the famous Cosmopolitan cocktail, but also in the Gimlet, Mai Tai and Gin Fizz. It's also a talented partner for water, teas and infusions, and highlights beers and white/rose wines to great effect.

All four new syrup flavors complement Maison Routin's current line-up of Classic, Rock, Pop, Jazz, R'N'B and Reggae flavors and products.

Maison Routin is the number one French manufacturing exporter of syrups. For more than 130 years, Maison Routin has relentlessly strived to demonstrate its expertise in the field of beverage flavoring. Made in Chambery, in the heart of the Alps, Maison Routin produces and distributes over 50 million units in more than 75 countries.

For more information on 1883's new products or for a list of Spring and Summer drink recipes, please visit 1883.com or on Twitter.

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