All Press Releases for August 21, 2013

Miami Marketing Associates Offers Solution Following Criticism of Marketing Industry's ROI

After the marketing industry were criticised for failing to deliver effective ROIs, Miami Marketing Associates hit back at the study and highlight their outsourced marketing solution that is based on performance.

    MIAMI, FL, August 21, 2013 /24-7PressRelease/ -- Findings from The Fournaise Marketing Group in the 2013 Global Marketing Effectiveness Program, which surveyed more than 1,200 CEOs across North America, Europe, Asia and Australia, claim 78% of CEOs do not trust their advertising and media agencies to create effective campaigns because they have lost faith in their ability to deliver performance-driven results.

Miami Marketing Associates claim the view of many of the participants is warped by lack of industry knowledge. As an outsourced sales and marketing firm who are paid on a performance basis, Miami Marketing Associates believes that to suggest most agencies are not driven by ROI (Return on Investment) shows a lack of understanding of the services available to businesses. 'We are paid on the results we supply to our client base; this is not an uncommon practice for agencies in the direct marketing industry,' highlighted CEO of Miami Marketing Associates, James Frost.

About Miami Marketing Associates:

Established in 2011, Miami Marketing Associates is a privately owned direct sales and marketing company located in Miami, Florida. Miami Marketing Associates provide their clients with a face to face sales and marketing strategy and guarantee results to increase their client's customer acquisitions and customer loyalty. Miami Marketing Associates offer a paid on results direct marketing solution to clients; this service is available across all industries and extends the whole East Coast of America.

At Miami Marketing Associates, the firm are passionate about exposing potential new customers to their client's products and services in a way that will resonate with them. The firm guarantee results for their clients. 'Offering clients the opportunity to only pay for the sales of customer acquisitions delivered makes outsourcing their marketing and sales campaigns to us a very easy decision for our clients. We are confident in the services and marketing methodology we use and our performance based services work very well for us,' outlines CEO James Frost.

Direct Marketing is the practice of delivering promotional messages directly to potential and existing customers on an individual basis as opposed to a mass medium via online, digital and new-age marketing. It is this individual basis (that is absent from mass media advertising) that helps to build brand loyalty from the very beginning. Miami Marketing Associates work with customers face to face on a daily basis to ensure that a strong customer relationship is built for their clients; direct mail and call centres are never used. The firm have been working hard to ensure this personalised sales experience is of the highest quality; for both the firm's clients and the client's customers, and to ensure that the firm stay ahead of any industry competitors.

Direct marketing strategies offered by Miami Marketing Associates can strengthen businesses due to its cost effective nature and ability to generate a large number of sales. The benefits of direct marketing over mass media advertising campaigns are clear to see. Any direct marketing campaign has a break-even point - the number of sales you need to make to cover the cost of the marketing. Since direct marketing campaigns have very little costs, this break-even point comes quickly, meaning more profits can be made. ECM Acquisition's proven track record in customer acquisitions and retention as well as the best ROI makes the firm a great outsourced solution for any business.

Miami Marketing Associates are a start up customer acquisition firm based in Miami, Florida who work within the outsourced sales and marketing industry.

# # #

Contact Information

James Frost
Miami Marketing Associates
Miami, Florida
Voice: 631-848-6695
E-Mail: Email Us Here
Website: Visit Our Website

Comment on this story...