AMMAN, JORDAN, October 30, 2008
/24-7PressRelease/ -- Midas, Jordan's leading furniture retail outlet, held a training workshop for its entire management team last month. The four-day training session was geared towards enhancing and enriching their understandings of marketing trends and customer behavior.
Hosted at Midas Showrooms, and conducted by Company CEO, Mr. Raja Khouri the workshop aimed at arming Midas team members with the tools they need to best serve company clients. Its sessions touched on areas relevant to market analysis, consumer demand trend determination, competitor trend review, self-evaluation, distribution channels assessment, Marketing Mix review, economic examination, and marketing plan development.
Commenting on the workshop, Mr. Raja Khouri said, "We at Midas believe that sound marketing practices are the corner stone for corporate success, and we do not take the indispensable input of our hardworking team members lightly. Our employees are our strongest asset. Without their efforts, we would not be enjoying a pioneering position in the market, a market often characterized by fierce competition and continuous change. It is the ever-evolving marketing field that prompted us to arm our employees with the knowledge they need to make our products stand out, as we cannot deny the positive impact that a well planned marketing strategy would play for the enhancement of our operation."
Mr. Khouri i added, "The desired effect from this workshop is to develop a more effective marketing mix for our products. We hope that our team members are completely familiarized with customer demands and trends; as such, comprehension would enable us to provide products and services that would adhere to the customers' changing tastes. By witnessing positive feedback from the workshop, we at Midas, are committed to hosting similar learning experiences, for our expanding family in the near future."
It is important to note that Midas today is recognized as the largest furniture showroom in the Hashemite Kingdom of Jordan with a convenient parking space that takes up to 75 parking slots; it caters to its customers' needs and tastes by periodically displaying new furniture in its different specialized centers. As the sole agent for leading international brands, such as Ashley, Pulaski, and Sauder, the firm solidifies its reputation as a provider of products that are in high demand
TRACCS Jordan Maha Al Rawashdeh
Tel: (+962) 6 5660542 Fax: (+962) 6 5660541
E-mail: jordan@traccs.net
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