/24-7PressRelease.com/ - December 26, 2004. Santa Ana, CA - mUrgent Corporation (http://www.murgent.com), maker of EMPACT: Email and Wireless Marketing Manager, has named Mick Gallagher, CEO of LS Technologies, to the company's board of advisors.
"We are pleased to have Mr. Gallagher working with us," says Boris Bugarski, president and CEO of mUrgent. "He brings valuable expertise and experience to Board of Advisors which will help mUrgent implement strategies to expand our offering."
Prior to joining LS technologies, a software implementation and consulting company, Gallagher spent 22 years with Toshiba Corporation, ten of which he served as Vice President of International, where he oversaw operations in 27 countries.
"mUrgent caught my attention because of the comprehensive set of e-marketing solutions the company offers for small businesses," Gallagher says. "I am impressed that mUrgent is able to provide such a complete package of services and still make it affordable to small businesses."
Gallagher emphasizes that marketing solutions as advanced as EMPACT have not been within the financial or manpower reach of small business before mUrgent corporation took the initiative to target this fast growing market.
"A solution like EMPACT gives anybody a 360 degree view of their business," Gallagher explains. "I used to see a solution set like this only being offered to Fortune 500 companies."
Gallagher says that one of the biggest marketing challenges facing small businesses today is the ability to monitor the success of their email marketing campaigns by how many messages are sent and what percentage are actually opened and read. He believes that EMPACT'S precise tracking capabilities solve this issue for small businesses who cannot implement advanced, complicated marketing programs.
Gallagher is joining William Hitchcock of Bottom Line Financial, LLC; Kathryn Kolder, founder and executive vice president of Fry's Electronics and Dr. Monica Perry, marketing professor at the University of Redlands on mUrgent's board of advisors.
About mUrgent
mUrgent, an e-marketing authority, delivers EMPACT, a proven, easy-to-use e-marketing solution businesses can rely on to automate more frequent, personalized communication to your customers for a higher return on your marketing investment. For more information, visit http://www.murgent.com.
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mUrgent Corporation is an e-marketing authority, specializing in building stronger relationships for businesses through productivity software that is results driven. As an independent application development and e-marketing service provider, mUrgent is dedicated to constructing productivity tools for marketers and business professionals to build more profitable relationships through customer relationship and retention marketing.
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