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All Press Releases for January 29, 2006 »
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NASA Office of Public Affairs Strategic Alliances Issues Sports Media letter of Intent.
NASA's Interest in Pursuing Collaboration with Sports Media, Inc., to Create a Lenticular Cup and Compact Disk to Provide Information about the NASA STEREO Mission. 
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    /24-7PressRelease/ - SILVIS, IL, January 29, 2006 - NASA's Interest in Pursuing Collaboration with Sports Media, Inc., to Create a Lenticular Cup and Compact Disk to Provide Information about the NASA STEREO Mission.

NASA's Letter of Intent confirms that NASA intends to negotiate in good faith, a non-funded space act agreement with Sports Media, Inc., to pursue an innovative method of disseminating information about NASA's Solar Terrestrial Relations Observatory (STEREO) mission, now scheduled to launch July 2006, by the distribution of a 3-D lenticular cup with a CD affixed to the lid.

This intention is dependent on Sports Media, Inc. offering appropriate cosponsors that meet the approval of the NASA Assistant Administrator for Public Affairs. These possible sponsors must reflect values that complement NASA's and be "family friendly." If the NASA Assistant Administrator for Public Affairs approves the sponsors, NASA intends to proceed with the negotiations toward a space act agreement for Sports Media, Inc. to produce and distribute approximately 5 million units of the product.

Sports Media will distribute the 3D Cup and CD Lid in Quick Service Restaurants, Convenient Stores and Theatres through the county.

Interested companies should contact Dan Kosth of Sports Media, Inc. at (877) 266-0042


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