HOBOKEN, NJ, June 06, 2009
/24-7PressRelease/ -- As marketing higher education becomes increasingly complicated, with more online avenues appearing every day, and the target market of student prospects continuing to widen, leading higher education marketing services company EducationDynamics (http://www.educationdynamics.com) has created a resource blog to make the process easier for administrators.
A new addition to EducationDynamics' Sharing Center resource, the Higher Ed Dialog blog provides insider information for online and on-campus programs on the latest techniques and successes in finding, enrolling and retaining students for higher education.
EducationDynamics executives such as Andrew Gansler, Don Alava and Peter Tomassi, who are frequent presenters at higher education fairs and conferences, will offer expert advice and opinions, and other higher education thought leaders such as former Deputy Secretary of Education for the U.S. Department of Education William Hansen and former Senior Policy Advisor Scott Fleming will offer unique insights as well. Both Mr. Hansen and Mr. Fleming will use the resource blog to support EducationDynamics complimentary June 8 Webinar, Now What? Political Implications of the New Administration on Higher Education, in which they are the featured presenters.
Among many topics, the EducationDynamics resource blog will address:
1. The latest demographic and behavioral trends among prospective and enrolled students
2. Economic and political shifts that affect the way institutions recruit and retain students
3. Disposition of the U.S. Department of Education and its new appointees
4. Breaking research pertaining to student prospecting, enrollment and retention, and ways institutions can capitalize
"We have created a trusted resource whereby higher education marketers can turn to glean information and best practices that will help better serve students while advancing the success of their institutions," says Steve Isaac, EducationDynamics' CEO. "This process begins with a healthy dialog among a community willing to share their successes and lessons learned."
By working with more than 1,800 higher education partners, and by producing websites that reach millions of prospective traditional and online students a month, EducationDynamics has a distinctive view of the current higher education marketing landscape. This resource blog looks to share this view with administrators responsible for finding, enrolling and retaining more quality higher education students. It will also facilitate discussions between peers.
The Higher Ed Dialog blog for marketing higher education is available at http://sharing.educationdynamics.com/blogs/highereddialog/default.aspx. In addition to housing the blog, the EducationDynamics Sharing Center provides higher education administrators unfettered access to industry research, white papers, best practice solutions and opinion pieces.
Now What? Political Implications of the New Administration on Higher Education, to be held on Monday, June 8, from 12:30 pm to 1:30 pm (EDT), will provide unprecedented insight into the inner workings of Capitol Hill and address the primary opportunities and challenges currently facing institutions of higher education. Online registration is now available and space is limited. To secure your spot and engage with leading minds in higher education, register now at http://www.educationdynamics.com/media/pulse/administration-webinar/.
About EducationDynamics
EducationDynamics, a portfolio company of Halyard Capital, is the leading marketing and information services company dedicated to helping higher education institutions find, enroll and retain students. Its content-rich and highly visible education websites, including EarnMyDegree.com, eLearners.com, GradSchools.com, StudyAbroad.com, and its more than 50 special interest microsites, make EducationDynamics the premier provider of qualified prospective students for colleges and universities. In addition, the company offers a full suite of Web-delivered services proven to drive enrollment growth and reduce student attrition. For more information, visit http://www.educationdynamics.com.
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