CHARLOTTE, NC, September 18, 2010
/24-7PressRelease/ -- Nicklaus Companies LLC, the company founded by golf legend Jack Nicklaus and privately owned by the Nicklaus family, has partnered with The Targeted Group to develop web services to better connect club members using The Targeted Group's proprietary social media platform—Club Member Connect .
The Targeted Group will be implementing a number of social media initiatives for the Nicklaus Companies, including the development and launch of Nicklaus Connect, a proprietary, interactive networking environment. This robust online community will connect an expansive number of golf courses worldwide, including a primary audience of Nicklaus Design golf courses. Nicklaus Connect will provide the means for General Managers, Course Superintendants, PGA Professionals, and other key staff to communicate and engage, not only with other Nicklaus Design courses around the world, but also with the Nicklaus Companies, as a whole.
Nicklaus Connect will capitalize on the power of social media, allowing its members to make connections and expand their professional network, share knowledge and expertise, and learn industry best practices within an online environment exclusive to the Nicklaus Companies and its clients and partners.
"As a company with over 10 years of experience creating solutions in the golf industry, we are thrilled and honored to enter into this agreement with such a premier brand," said Greg Gentner, Chief Operating Officer of The Targeted Group. "The implementation of Nicklaus Connect is testimony to the Nicklaus Companies' position as a leader in the market."
"With the Nicklaus Design family of courses now totaling over 350 and spread across 34 countries, we identified a need to continually make ourselves available to assist our golf course design clients in operating their golf clubs," said Tien Chu, Chief Information Officer of the Nicklaus Companies. "We looked for ways to improve our connection to our Nicklaus Design clients and we believe we have found the solution with The Targeted Group."
About The Targeted Group
The Targeted Group is a business-focused social media company that has established itself as a market leader in providing value-driven social media solutions. From strategic planning, to implementation and ongoing support, The Targeted Group delivers custom programs that drive real business results while being easy to launch, manage and maintain. Their latest product, Club Member Connect , has gained national recognition as a revolutionary online community platform for member-driven clubs. For more information about any of their social media solutions, please contact The Targeted Group at 866.738.8768 or visit http://www.thetargetedgroup.com
About the Nicklaus Companies
For close to 40 years, the mission of the Nicklaus Companies has been to enhance the golf experience, and to bring to the national and international consumer golf-related businesses and services that mirror the high standards established in the career and life of Jack Nicklaus. Nicklaus Design, recognized as the world leader in golf course design, has been involved with 350 courses open for play in 34 countries and 39 states.
The Targeted Group is a business-focused social media company that has established itself as a market leader in providing value-driven social media solutions. From strategic planning, to implementation and ongoing support, The Targeted Group delivers custom programs that drive real business results while being easy to launch, manage and maintain. Their latest product, Club Member Connect , has gained national recognition as a revolutionary online community platform for member-driven clubs. For more information about any of their social media solutions, please contact The Targeted Group at 866.738.8768 or visit http://www.thetargetedgroup.com
Whether it is setting up simulators at trade shows or appearing live at a golf outing or corporate function, we capture people's experiences at these events. Through the online communities that are designed for our clients, we deliver personalized video lessons to their clients and prospects who participated in the custom branded experience. When the event has concluded, The Targeted Group's goal is to drive every participant, prospect and client to the online environment where they are welcomed into an ongoing community that offers value and education, while increasing brand exposure and loyalty.
This process provides a very unique and personal way for our clients to connect and deepen their relationships with their top prospects while ultimately increase selling opportunities.
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