All Press Releases for February 25, 2014

Optimize Business Solutions Helps Businesses Create "Local Buzz" Online

Optimize Expands Website Development and SEO Offerings to Include More Local Results

The days of pulling out the phone book and alphabetically flipping through yellow page listing to find a business are dead. If your business cannot be found online you are invisible to today's buyer!

    DENVILLE, NJ, February 25, 2014 /24-7PressRelease/ -- Optimize Business Solutions, an award winning NJ-based provider of cost-effective website and ecommerce design, mobile strategy, and online marketing announced that they have expanded their online marketing and search engine optimization services to include local online search offerings for all business verticals.

Optimize's new local online marketing services allows all businesses, whether they have a website or not, to actively participate and compete in online and mobile search. The result is that local businesses will have a presence in today's most popular research sites including Google, Bing, and Facebook.

"The days of pulling out the phone book and alphabetically flipping through yellow page listing to find a business are dead," exclaimed Ivan Jackson, Founder and CEO of Optimize Business Solutions. "Today customers do their homework online and in real time. These customers are mobile and ready to make a decision in minutes, not days or weeks," he continued. "If your business cannot be found and validated online you are invisible to today's buyer."

Christopher Lang, Optimize CoFounder and Creative Director, continued, "Through a combination of proven tools and techniques Optimize can now help any business get found online locally." He added, "Even if Optimize did not develop the customer's website or,even when the business does not have a website, Optimize's expanded local marketing services will provide your customers, and prospective ones, an online presence that validates your trustworthiness as a merchant in your community."

According to a well known comScore survey, 61% of smartphone users make local searches from their device. With this number increasing along with search to purchase conversion rates, it's critical that all businesses, across all verticals, invest in local search.

While Optimize sees the service as valuable to merchants that do not yet have a website or strong online presence, Jackson and Lang suggest that the service is extremely powerful when combined with other online marketing activities such as a search engine optimized responsive website or pay-per-click campaigns. "All of these activities together create the perfect storm for a merchant whose goal is to flood the local market with brand awareness and wash away competitors who aren't focused on creating a local buzz online," according to Jackson.

To find out how Optimize Business Solutions can increase your online brand through a local buzz give us a call today at (800) 816-8571 or email us at for a consultation. Learn more online at

About Optimize Business Solutions: Optimize Business Solutions is a specialized website development, ecommerce implementation, and online marketing firm that caters to small organizations, online businesses, and rising stars in entertainment and politics. Optimize remains "technology neutral" on most projects but specializes in eBay's Magento Ecommerce, SiteLINK Ecommerce, WordPress website development, and other leading online commerce and marketing solutions. Optimize is a proud member of the North Jersey Regional Chamber of Commerce, recipient of website and SEO awards from, and supports clients in a wide variety of verticals including retailers, service organizations, non-profits, politicians, musicians, artists, educators, restaurants and many other local and national products and services. To learn more about Optimize visit

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Contact Information

Ivan Jackson
Optimize Business Solutions
Denville, NJ
United States
Voice: 800-816-8571
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