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All Press Releases for May 16, 2007 »
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Patricia Aulson Uses IDX Search Tools to Allow Potential Clients to Search the MLS on her Website
Aulson's clients now have access to the entire MLS database on her website. 
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    /24-7PressRelease/ - EUGENE, OR, May 16, 2007 - IDX, Inc., a leading provider of online real estate search applications, today announced the addition of Patricia Aulson's Carey & Giampa Realtors website to its compilation of professional real estate clients. Aulson now uses IDX, Inc.'s primary application, IDX Broker, to display and completely integrate Multiple Listing Service (MLS) listings on her personal website. This allows Aulson to retain leads generated from direct traffic, rather than losing out to the listing broker through the use of traditional framed MLS search tools.

The IDX Broker application provides agents, brokers and other real estate professionals with the tools needed to create a competitive advantage in a growing real estate market.

The objective in developing a website with an integrated IDX/MLS data feed is to generate new leads quickly at a low cost to the client. With automatic email announcements, custom client home views and advanced admin and integration controls, Aulson's clients now have access to the entire MLS database on her website. This gives Aulson an advantage over those that don't integrate the MLS listings with the IDX search tools and gives her listings free advertising on other real estate websites that also display the MLS data.

Additional benefits of using IDX Broker include the ability to automatically create featured listing pages, check the status of new MLS listings and generate automatic emails 24/7. And as a member of the MLSPIN and NNEREN, Aulson's clients can search that MLS quickly and easily using IDX search tools.

About Patricia Aulson
A dedicated and versatile agent, Patricia is a licensed REALTOR in New Hampshire, Massachusetts and Maine. With such a range, Patricia is sure to help you find the right home for you. With tools on her website including area information, buyers and sellers tools and property searches in all three states Patricia serves, she is ready to assist your in your real estate endeavors.

About IDX, Inc.
Headquartered in Eugene, Oregon, IDX, Inc. is a leading provider of web-based applications for real estate professionals throughout the U.S. IDX, Inc. offers two primary applications: IDX Broker and SLM Pro. IDX Broker allows individual real estate agents and brokers to integrate listings from their Multiple Listing Service (MLS) seamlessly into their own real estate website. This integrated IDX data feed allows agents and brokers to generate and manage leads online from all listings in their respective area of specialty. SLM Pro is a Sponsored Listings Management marketing program that assists businesses with the complex task of creating and managing a dynamic online marketing plan. SLM Pro uses a unique approach to online ad placement that maximizes the overall reach of a user's website, while delivering relevant and targeted traffic efficiently. For more information about IDX, Inc. services and products, please visit http://www.idxbroker.com or call (800)421-9668.


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Megan Johnson
IDX, inc.

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