/24-7PressRelease/ - HOLLYWOOD, CA, January 24, 2008 - Pleasure Chest is one of the 30 handpicked local vendors that will be featured in the romantic setting, ignoring the traditional impersonal booth setups, harsh-lighting or gender biased crowds.
Pleasure Chests' philosophy is to facilitate discovery, encourage exploration, and provide products and information in an upbeat and pleasurable shopping environment. The Pleasure Chest harnesses the importance of sexuality in their boutique-like atmosphere, making it Hollywood's go-to adult store for celebrities.
Actress Halle Berry suggests that one should "make regular visits to the Pleasure Chest! You can't forget your sexuality. You can still embrace your body by going to the gym or The Pleasure Chest."
The Pleasure Chest chose to participate in the first annual LOVE LA show because of its clear differentiation from other adult oriented events; pornography will be absent, and education will be present.
LOVE LA organizers expect between 3,000 and 5,000 attendees during the one-day show. LOVE LA staff will also be on-hand to demystify sexual taboos and celebrate this favorite activity with the provocative and shy alike.
Guests will be able to purchase products from The Pleasure Chest during the event, as well as enjoy fashion shows and other performances. The expo was scheduled to coincide with couples' preparation for Valentine's Day and the second release of L.A. Weekly's Sexy Little Black Book.
"The pieces are in place for one of the most revolutionary events in sexual history," says Ian Denchasy in a recent L.A. Weekly column. "I think a fresh alternative is needed that appeals to sexuality in a positive way. Love L.A. is it."
About The Pleasure Chest
The Pleasure Chest got their start in New York City in 1971, where it was popularized by the gay community. Their store was a refreshingly different from other adult stores at the time, which were typically painted yellow and adorned XXX's on their front doors. Creating a revolution of its own, the Pleasure Chest changed the face of adult stores, by using department store like displays and employing knowledgeable staff. The biggest dissimilarity was their promotion of sexuality in a positive way, and that it was just as important as health, nutrition and exercise. Any additional information can be found at http://www.thepleasurechest.com
About LOVE LA - The Love LA show is an event for anyone and everyone interested in expanding their sexual horizons, in a fun, dignified environment without pornography or degrading subject matter present. LOVE LA will provide the finest products, retail outlets, seminars, and performances ever assembled in one location. The event is on January 27th, 2008 at Boulevard 3 in Hollywood, Calif. Adults can learn more information as well as buy tickets online at http://www.loveshowla.com.
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