/24-7PressRelease/ - Oxfordshire, UK, August 13, 2008 - Online pet accessories retailer http://www.thepetextraordinarium.co.uk has re-launched its website with a host of new products and features, including a new customer reward scheme. With thirteen sections now devoted to cats, seventeen devoted to dogs and twelve devoted to rabbits, http://www.thepetextraordinarium.co.uk is a one-stop shop for pet owners looking for good quality and well-designed accessories.
Among the hundreds of products are new ranges of beds, collars, bowls and toys not previously available in the UK. The new site also features articles on pet care, a news section that reports the latest developments in the pet world, and a blog written by Jake the Cat about his everyday experiences of feline life in a man's world. The new customer reward scheme, called PetXtra, is also one of the most generous to be found anywhere, with a fantastic 5% return for every pound spent at http://www.thepetextraordinarium.co.uk.
"Unlike most other reward schemes, PetXtra doesn't limit what you can buy with your reward points or insist that you spend a certain amount before you redeem them", explains director of http://www.thepetextraordinarium.co.uk, Paul Sutton. "Every single item on the website has a points value, so you simply collect as many points as you need for the item you want. PetXtra has been devised to be easy to use and to give a generous amount back to our customers as a thank you."
"As well as looking good and featuring large product images, the new website has been designed to be extremely easy to navigate and features multiple menus to make it quick for pet owners to find what they're looking for", says Mr Sutton. "We've also further reduced our delivery costs and, together with the large range of unique items and reward scheme, http://www.thepetextraordinarium.co.uk is great value."
http://www.thepetextraordinarium.co.uk was originally launched in February 2007 to provide pet owners with easy access to a wide range of high quality and unique yet functional accessories. It sells products that are designed both to enhance the quality of life of domestic animals and to complement the modern home, and stocks products that are rich in style and that give cats, dogs and small animals a more fun, stimulating and healthy lifestyle. In December 2007 it was recognised by The Guardian newspaper as one of the UK's leading independent retailers.
About The Pet Extraordinarium
The Pet Extraordinarium is a specialist online supplier of high quality pet accessories for dogs, cats, rabbits and small animals. It focuses on collars, beds, bowls and other accessories that are style and design-led and, established by two confirmed animal lovers, promotes animal welfare issues to customers and the general public. The Pet Extraordianrium was included in The Guardian newspaper's directory to the UK's best independent stores in December 2007.
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