IRVINE, CA, December 07, 2009
/24-7PressRelease/ -- SK&A Information Services, a leading provider of healthcare information solutions and research, announces the promotion of Jack Schember to VP of Marketing and the expanded responsibilities of VP of Operations Albert Chang. Both management changes were made in the third quarter of 2009.
Schember, who has been with SK&A since 2006, is recognized for driving a 99-percent increase in sales leads as well as a 259-percent increase in marketing-generated sales revenue during his tenure with the company. He also led the revitalization of SK&A's brand image and its new-media visibility by means of its website, videos, social-media platforms, and the blogosphere.
"I have the absolute confidence that Jack and his marketing team will continue to drive SK&A's brand forward, enabling us to maintain existing clients, sign new ones, grow our business, and continue to expand SK&A's presence in the U.S. market," said Dave Escalante, President and CEO of SK&A.
Prior to joining SK&A as a Director, Schember was a marketing manager for the software division at Melissa Data. His career spans more than 15 years with experience in direct and interactive marketing, media relations, magazine and catalog publishing, and event management.
The role of Albert Chang, who recently celebrated his one-year anniversary with SK&A, as VP of Operations, has been expanded to oversee the SK&A Research Center where the company's in-house database of two million healthcare-provider and professional contacts is cultivated, maintained and verified. This also includes the direction of Research Center projects like DMR Source Verified, a data cleansing and appending service, and Market Research Services for SK&A clients. Chang also leads Corporate IT, Data Fulfillment, Customer Service, Software Engineering, and Quality Assurance Departments.
"In a very short time, Albert has proven to be an effective manager and leader of many of SK&A's vital corporate operations. Albert is a great asset to our company," continued Escalante.
Before joining SK&A, Chang served as VP of Data Quality Management for Experian and previously ran operations for JP Morgan Chase and The Bank of New York. He brings with him 16 years of experience in the area of operations and finance management.
About SK&A Information Services
Celebrating its 27th anniversary, SK&A researches and maintains contact and profiling information for over two million healthcare practitioners, including 800,000-plus prescribers. SK&A also offers the largest database of practitioner email addresses. SK&A's customers include many of America's most recognized healthcare and pharmaceutical institutions. Please visit http://www.skainfo.com for more information or http://www.skalivecounts.com for counts and ordering.
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