ATLANTA, GA, September 23, 2011
/24-7PressRelease/ -- Strategic Vision, LLC, a leading public relations agency, announces that they will be offering a free thirty-minute consultation for attendees and exhibitors of Toy Fair 2012 on how to jumpstart their marketing and publicity efforts for Toy Fair 2012. The free consultation offering is part of the company's Publicity and Marketing Jumpstart for the Toy Industry (PMJTI) program designed specifically for the toy industry. Toy Fair 2012 being held February 12-15, 2012 in New York City at the Jacob Javits Convention Center is the premier toy show for anyone associated with the toy industry. An effective public relations and marketing campaign can make the difference between success or failure at Toy Fair 2012. That is where the free consultations offered by Strategic Vision can make the difference and give a company a competitive edge.
"Marketing and publicity is critical for the toy industry, particularly in this economy which is the worst since the Great Depression," said David E. Johnson, CEO of Strategic Vision, LLC. "For many in the toy industry, a successful Toy Fair in February is essential to success. Our Publicity and Marketing Jumpstart for the Toy Industry (PMJTI) will help determine the marketability of a campaign and offer strategies and direction on how to make Toy Fair 2012 a success.
"Our experts will work with those participating in Toy Fair 2012 in helping determine a strategy to maximize their Toy Fair 2012 experience so that they see an ROI on their show via publicity," continued Johnson. "Toy Fair is a make or break moment for many start-up and new companies in the toy industry, as well as established giants. We will provide these consultations absolutely free."
Among the offerings Strategic Vision will consult with and also offers in detail on are:
• Social Networking and the Toy Industry: those interested will have a consultation on how to use social media immediately to jumpstart their marketing and publicity efforts through the use of such sites as Twitter, Facebook, and YouTube. We will provide consultations on how to launch yourself into the world of social media and discuss the importance of viral marketing.
• Media Relations for You: this consultation will help those in the toy industry on how to launch themselves into the world of the media and the key ingredients for a successful media campaign such as press releases, media kits, and interviews. We will provide information on how to reach the media for the holidays and begin planning now for Toy Fair 2010.
• Strategic Vision Analysis: The company will offer an analysis of ongoing public relations and marketing programs and measure their effectiveness.
• Awards: The company will provide information on the importance of awards in marketing and promoting your toys.
To schedule your free consultation call Katie Norris at (404) 398-7538 or email her at knorris@strategicvision.biz.
Additional information on Strategic Vision, LLC may be obtained at http://www.strategicvision.biz.
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