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    BELLAIRE, MI, January 08, 2009 /24-7PressRelease/ -- Traverse Bay Farms, a Michigan-based company, announced that company has launched a complete line of super fruit powders. The first superfruit powder in the line will be tart cherry powder. The tart cherry powder offered by Traverse Bay Farms is made with 100% Montmorency tart cherries.

Tart cherry powder is a very versatile product that can be used as a food additive and to manufacture tart cherry nutraceuticals. This tart cherry powder is made with 100% pure Montmorency tart cherries grown in Michigan. According to Andy LaPointe, Director of Marketing with Traverse Bay Farms, "Our tart cherry powder is 100% natural. It is made with 100% Michigan-grown Montmorency tart cherries. With the additional of tart cherry powder, this expands our cherry products to include tart cherry capsules, dried tart cherries, cherry juice concentrate and now tart cherry powder."

Freeze Dried Montmorency Tart Cherry Powder is produced from frozen, pitted tart cherries. The cherries are thawed and then re-pitted and processed to develop an all-natural product delivering natural ORAC and melatonin. Freeze Dried Montmorency Tart Cherry Powder is processed in accordance with Good Manufacturing Practices, including metal detection.

Traverse Bay Farms will market the tart cherry powder under the Fruit Advantage brand name and will be available for both retail and wholesale customers. In addition, Arthritis Today recently wrote an article about the research conducted by the University of Michigan on tart cherry powder for natural health.

To learn more about Traverse Bay Farms visit their website at http://www.traversebayfarms.com or call them toll-free at 1-877-746-7477.

Contact:
Andy LaPointe
Director of Marketing
Traverse Bay Farms / Fruit Advantage
7053 M-88 South, P.O. Box 1229
Bellaire, MI 49615
Toll Free: 1-877-746-7477 Fax: 1-231-587-9301
http://www.traversebayfarms.com / http://www.fruitadvantage.com


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• capsules, cherry, concentrate, extract, juice, pills, powder, tart

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