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NEWPORT BEACH, CA, June 11, 2015 /24-7PressRelease/ -- For their second year in a row, The 12 held a $10,000 12 Week Challenge for men and women of diverse backgrounds who were ready to take the ultimate Challenge and change their lifestyle to attain optimal health and wellness. While keeping their eye on the cash reward and prize packs, each man and women set out to achieve their own personal body fat goal. During their 12 week journey, which began with a 10 day cleanse, each person began to learn about macro and micro nutrients, how to properly fuel their own individual body, understand why weekly food prep is key for work week meal success, and discover the power of Afterburn Training . Although each of the 2015 Challengers are true champions, and each achieved incredible independent success, the top male and top female Challenger with the highest percentage of body fat loss ultimately took home the cash reward and prize packs. Todd Palmateer who began his journey at 30.6% body fat ended at 11.8%, while Danielle Dintino started at 24.7% body fat and ended at 15.6% body fat. These two tenacious individuals also served as inspiration to the complete team of Challengers and were steadfast in their commitment to the process. The award ceremony was held at The Winery in Newport Beach, with local community sponsors in attendance including: REMAX/Prestige, Studio Cycle, lululemon South Coast Plaza, 2XU Fashion Island, Newport Center Smile Design, Gladstone LC, Klean LA and Seasons 52.
"Our 12 Week Fitness Challenge is actually what prompted us to open The 12. Combining the core principals of nutrition, Afterburn Training , and community support, we set out to change lives and create a positive, sustainable movement of health and wellness. It continues to be a privilege and honor to serve our community." - Josh Boyd, CEO and Co-Founder of The 12
About The 12:
Leading the industry through their comprehensive approach, The 12 offers a multi-dimensional fitness platform that fuses together the essentials of Afterburn group classes, nutritional coaching, supplements and a 12 Week Fitness program. These distinctive elements work together synergistically to help individuals achieve and maintain the healthy lifestyles they seek. Situated within the heart of Orange County, The 12's flagship facility is located in Irvine, while their newly opened second location is conveniently located off of 17th Street in Costa Mesa.
Offering highly customized, individually tailored Afterburn training classes which strategically target alternating muscle groups each day, members perform body part specific, multi-directional movements utilizing free weights, resistance and body weight. The signature, one hour Afterburn training classes are available seven days a week, along with Yoga12 sessions as a compliment to their traditional classes. The Costa Mesa location also offers a Club gym area, complete with state-of -the-art Nautilus equipment. Club members have access to this premier area to complete independent workouts or work with a personal trainer.
Recognizing that most fitness phenomenons fail consumers though their lack of attention to essential nutrition, The 12 developed a highly focused, 12 Week Fitness Challenge program which combines Afterburn training with nutrition accountability and personal coaching. Harnessing the power of each Challenger's motivating factor, The 12 is able to help guide and shape each person's journey; assisting each Challenger in achieving their target fitness level, while setting them up for success to ensure they can maintain their lifestyle for the future. To date, more than 8,000 men and women of all ages (individually and through corporate wellness programs) have successfully completed a 12 Week Fitness Challenge. Additionally, The 12 offers one-on-one Nutritional Coaching that is available outside of the 12WFC program with their certified nutrition experts.
The 12 also owns and operates their own online supplement store, Nutri12 (www.Nutri12.com)
which offers more than 6,000 premium grade supplements with 13 distributorships nationwide. Cultivating a community of support, driven by the need to serve others, The 12 is committed to changing the way physical fitness, health and wellness is approached. Learn more: www.The12.com
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