EDINBURGH, UK, October 10, 2008
/24-7PressRelease/ -- The Body Shop, the UK based ethical cosmetics company, are inviting customers to visit The Lounge, a new section on their website which outlines how to make the most of products from The Body Shop.
This section of the site was added following the recent global expansion of the
website.
The Lounge features images, text and video content featuring The Body Shop's products and offers advice on how to use them in order to gain the best results from them.
Customers visiting The Lounge will find information on the new Nature's Minerals Make Up range from The Body Shop with video clips showing how to apply the make up correctly and how to achieve different looks.
Tips and hints are also available from international make up artist and beauty representative for The Body Shop, Chase Aston. As the make up stylist for 57 covers of Cosmo magazine as well as numerous covers and editorials for Vogue and Elle, few are in a better position to offer make up advice to The Body Shop's customers.
There is also advice on how to identify the best products for you from the recently released
Wellbeing Range. The Wellbeing Diagnostic tool helps customers decide which products in the new Wellbeing range are right for their lifestyles; Total Energy, Divine Calm, Deep Sleep or Pure Detox.
Visitors can also keep up to date with The Body Shop's
Community Trade program which aims to benefit the communities from where the Body Shop's ingredients are sourced.
The Lounge is open and online now at
www.thebodyshop.com/globalAbout The Body Shop:
The Body Shop International plc is the original ethical cosmetics company, now operating across more than 2,500 stores in over 60 markets worldwide. The Body Shop has constantly sought out wonderful natural ingredients from all four corners of the globe to bring you products bursting with effectiveness, to enhance your natural beauty. We strive to use our planet's resources wisely, searching for outstanding natural materials and ingredients from across the globe to include in our range of products. We continue to lead the way, sourcing sustainable palm oil, introducing 100% recycled packaging, and raising funds and awareness to help prevent the spread of HIV/ AIDS, and continuing to support marginalized communities around the world through our Community Trade fair trade programme.
For over 30 years The Body Shop has believed that business has the power to make the right kind of difference to the world. Our unique philosophy continues to drive everything we do, allowing our customers around the world to become 'activists', simply by choosing from our range of products. As Dame Anita Roddick said: "Activism isn't listed on The Body Shop labels as an ingredient, but it is there as surely as the bergamot and hemp oil."
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