All Press Releases for February 17, 2014

Therese Cole-Hubbs of Electric Karma International Has Just Launched Her Highly Anticipated Book Called Shaadi: A Journey Into Desi Weddings

On February 11, 2014 Electric Karma International had their book signing and launch party to celebrate the release of Shaadi: A Journey into Desi Weddings at the Blu Restaurant and Lounge in Texas.

The Electric Karma experience is one where cultures blend in harmony. Learn all about traditions and new trends from Indian wedding expert Therese Cole-Hubbs in Shaadi:A Journey Into Desi Weddings.

    HOUSTON, TX, February 17, 2014 /24-7PressRelease/ -- With not a lot to choose from for Indian wedding inspiration in the marketplace, Therese Cole-Hubbs saw a need for a resource guide that highlights not only the decor of a wedding but also the experience. SHAADI: A Journey Into Desi Weddings becomes an interactive experience with QR codes that show the reader twenty-eight wedding highlight films and nine video tips on hospitality, catering, decor and more. Photographs of thirty magnificent weddings are showcased within the book's pages, taking you on a journey through time-honored rituals and exciting new design ideas. As the variety of styles demonstrates, there are countless ways to celebrate during a South Asian wedding. Inside SHAADI you will find examples of some of the most gorgeous and innovative ways to welcome family and friends for the most important celebration of your life, including common traditions and modern twists on ceremonies and receptions.

SHAADI: A Journey Into Desi Weddings is a valuable resource guide for brides, wedding planners, venues or any professional wedding vendor looking to expand their knowledge on Indian weddings. Over fifty wedding professionals from across the country are featured in this book, without whom none of this would be possible.

Exquisite style, world-class service, and flawless execution. These are the hallmarks of Electric Karma, a leading coordinator of South Asian weddings in Texas and around the globe. The Electric Karma experience is one where cultures blend and no wish is impossible. Therese Cole-Hubbs has planned more than 600 astounding weddings and operates on the most premier level of service, designing weddings that are exquisite, personal, and above all, unforgettable. The firm is world-renowned for its expertise in Desi weddings, primarily because of Therese's close understanding of its treasured culture. Nearly 30 years ago, Therese began her education in Indian weddings and has since combined the traditional with the extraordinary. She believes that Desi weddings are all about building one incredible experience on top of another, and treats each as a welcome challenge.

Ms. Cole-Hubbs, a 27-year veteran of the events industry, formed Electric Karma in 2010 as a division of her company ASC Event Services in response to the demand for wedding planners who could merge cultural traditions with contemporary wedding elements. In less than two years Electric Karma's business flourished, subsequently opening associate offices in New York, Los Angeles, Ohio and India.

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Annette Hoegner
Electric Karma
Houston, Texas
United States
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