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Tiger Woods
NEW YORK, NY, December 16, 2009
/24-7PressRelease/ -- Another great sports icon falls. Even if he returns to golf, will his reputation withstand the damage? It certainly could, if Mr. Woods listens to the experts in
PR Crisis Management at No Boundaries Media (
www.noboundariesmedia.com).
"Tiger could save his reputation and his endorsements by taking a few key actions," says Bill Nye, President, No Boundaries Media. How Tiger can rescue his reputation is outlined in the most recent No Boundaries blog entitled,
"Crouching Tiger: How Woods Can Save His Endorsements. The blog compares two mega stars that also faced major PR problems, Michael Jordan and Mark McGwire.
The following is an excerpt from the
blog about Michael Jordan's turnaround: "Jordan not only negotiated amazing endorsement deals (who could forget Nike
Air Jordans), but managed to come clean about his "transgressions," to use a Woods-ism. Regarding his gambling debts, Jordan went public in 2005..."
On the other hand, about Mark McGwire, the blog points out:
"But McGwire's appearance before the House Committee on Government Reform really turned the tide of public opinion against him. Under oath, McGwire refused to answer questions about steroid use. Now McGwire never did secure the endorsements that Jordan did. But it's interesting to note that controversy still follows him."
To find out how Tiger Woods can halt the reputation hemorrhaging and stop the media debacle, read the whole blog at
www.noboundariesmedia.com.
No Boundaries Media is a full-service agency serving clients in the greater New York metropolitan area. Their team of marketing, advertising and communications experts have decades of experience in creating winning campaigns in both the online and traditional worlds. No Boundaries' services include everything from "traditional" media -- like
print ,
radio and
television -- to the "new" media -- like
online advertising and public relations, digital out-of-home, web & podcasting. Online services also include
website design, rebuilding and optimizing sites for search engines. To learn more, go to
http://www.noboundariesmedia.com.
For more information, contact:
Diana Lipps
No Boundaries Media
1-800-905-9141, ext. 100
dlipps@noboundariesmedia.com---
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Press Release Keywords:- tiger woods, advertising, reputation management, michael jordan, mark mcgwire, crouching tiger, endorsements, no boundaries media, crisis management, nike air jordans, online public relations
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