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Wausau Paper Selects River Logic's Network Design & Optimization Planner
U.S. towel and tissue manufacturer to use River Logic's network design and optimization planner to sustain strong, competitive supply chain. 
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River Logic LogoRiver Logic Logo
River Logic Logo
    DALLAS, TX, October 26, 2010 /24-7PressRelease/ -- River Logic, Inc., a leading provider of corporate performance management and predictive modeling software, today announced that Wausau Paper, with concentrations in specialty technical and premium printing papers and away-from-home towel and tissue products, has selected Network Design & Optimization (NDO) Planner to better configure their network to meet strategic objectives.

NDO Planner will enable supply chain planners to design more efficient supply chain networks through advanced analytics, what-ifs, and optimization, which consider constraints and objective functions. With NDO Planner, planners can determine facility location and capacity requirements; evaluate different transportation and inventory strategies; execute profitability and cost analysis; and perform M&A evaluation - all from a financial perspective. NDO Planner distinctively offers the unique ability to integrate full financials with network representation.

Decision-making by senior executives and planners is effectively supported by NDO Planner. The supply chain network optimization solution overcomes planning challenges by:

- supporting full CAPEX evaluations, including depreciation and cash flow and optimizing to maximum NPV and ROI or profit
- quantifying the opportunity cost of constrained capacity to identify critical bottle-necked resources
- evaluating alternative network design scenarios, including location and sourcing for procurement, manufacturing, warehousing, and logistical assets to find the solution that delivers the optimal combination of cost, customer service, and working capital
- allowing multiple what-if analyses to be analyzed simultaneously from all angles

"Our goal is to help manufacturers find ways to contain costs and improve return on capital expense allocations without sacrificing customer satisfaction or the flexibility to react to unplanned situations - a critical task in today's economic climate," said Carlos Centurion, COO for River Logic. "We're pleased NDO Planner was selected by Wausau Paper. It's the ideal solution for helping manufacturers strategically optimize their supply networks."

About Wausau Paper:
Wausau Paper produces and markets fine printing and writing and technical specialty papers and "away-from-home" towel and tissue products. The company is headquartered in Mosinee, Wisconsin and is listed on the NYSE under the symbol WPP. To learn more about Wausau Paper visit: www.wausaupaper.com.

About River Logic

Founded in 2000, River Logic provides Corporate Performance Management (CPM) solutions which meaningfully impact consumer goods companies and health services providers. Consumer Goods Companies discover hidden potential through: Cost-to-Serve Planner - provides insight into which customers and products matter most and how they can be managed at the appropriate cost; Integrated Business Planner - enhances S&OP through seamless integration of financials, what-if analyses, and marginal profitability analyses; Trade Promotion Optimization Planner - ensures maximum return on trade spending by analyzing brand and account-level promotion strategies on an ongoing basis; and Network Design & Optimization Planner - optimizes networks to changes in demand, supply, labor, transportation, and outsourcing initiatives. Health Services Providers can improve performance in integrated delivery environments through increased operations visibility with Integrated Delivery System Planner. For more information, visit www.riverlogic.com.


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Press Release Contact Information:
Donna Martinez
River Logic

Director of Marketing
8350 N. Central Expressway, Suite 1500
Dallas, TX
US 75206
Voice: 214-393-4664
Fax: 214-393-4651
E-Mail: Email us Here
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