SHEFFIELD, UK, January 05, 2009
/24-7PressRelease/ -- Metrea Ltd, a Sheffield based web analytics & marketing consultancy, believes many businesses and organisations in Sheffield & South Yorkshire can improve customer acquisition, conversion and retention rates at this difficult economic time by implementing and taking notice of their web analytics.
Robert Prior, the MD at Metrea Ltd, is constantly surprised at how many decisions individuals make about developing their organisation's web presence based on gut feelings rather than solid data. As an international marketing professional, Robert knows that organisations who use web analytics as a basis for decision making typically see increased revenues, lower costs and improved levels of customer satisfaction. "It is essential that anyone who has yet to think about how their web presence is used or how it can be improved employ some form of web analytics" he says. "Metrea helps organisations of all sizes in different sectors by installing Google's free analytics solution which it then either reports on regularly on a consultancy basis or alternatively educates staff to interpret and customise reports for their own particular needs".
Web analysts and those interpreting web analytics data have the power to make a difference by interpreting raw statistics into an organisations most valuable and actionable information. Metrea will continue to assist organisations by implementing & monitoring their web analytics in 2009 as they ride out the economic storm in preparation for future success. Now more than ever it is essential that decisions are based on logic, ingenuity and insight and web analytics is the key to success on the internet.
Metrea will be running a free seminar on Monday 19th January at 5pm in the Sheffield Technology Parks on Arundel Street for anyone interested in learning more about Web Analytics. To reserve a place please call Metrea on 0114 299 8564 or visit their web site at http://www.metrea.co.uk
About Metrea Ltd
Founded in February 2007 we help clients to get the most from their web analytics solution so they can make more informed decisions about how best to develop their internet presence. Clients include Sheffield Hallam University, The Law Society, Greenpeace UK, the Qualifications and Curriculum Authority as well as a number of Canadian based clients including AskKinjo.
Metrea is led by Robert Prior who is a member of the Chartered Institute of Marketing and the Web Analytics Association. Robert previously worked in Toronto providing internet marketing for numerous organisations including Navtel Communications & Stage-Gate.
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