CORK, IRELAND, October 29, 2009
/24-7PressRelease/ -- Many businesses are throwing away potential profits because they don't use the Internet properly. So says WCS CEO Pat Hough who is launching a new service for SME and multinational businesses this morning. He points out that most companies now have websites but that many of these are still not making money for the company.
"When we investigated this area we found that managers who believe their company can increase profits on the Internet tend to immediately select one or more web designers. Ireland has thousands of excellent web designers - the government has been promoting the knowledge economy - so there's plenty of choice. However, many managers don't have a clear Internet marketing plan. The resultant site may be technically perfect but it hasn't been designed as a sales tool - so it's doesn't generate any revenue."
Pat Hough believes that manages need to a cold hard look at their Internet strategy. "The situation in Ireland is typical of what has happened in the developed countries. We visit company after company where websites were developed at the height of the Celtic Tiger. There were great expectations - but nothing was done to plan, monitor and upgrade the sales mechanism of the site."
"Disillusionment can set in very quickly and now even talking about the website is difficult - internally it's seen as a failure. Of course some managers have taken the next step - they believe that the Internet could never work for them. They blame the medium instead of the implementation."
Pat Hough believes that the first step in the solution is to develop an Internet marketing plan before the web designers are called in. "They need clear instructions but usually they have to contend with conflicting requirements and unrealistic expectations. It can be a nightmare for conscientious web designers. That's why our new service will help both the companies and the designers. We identify exactly what is needed to develop a solid commercial site. We help them get it right first time and we help them set realistic goals."
The new service is available from http://www.web-designers-ireland.wclass.com Irish companies can use the service immediately and International clients will be able to use the service from the 1st of December.
About World Class Solutions
World Class Solutions is located in Cork, Ireland. They are Internet revenue-stream specialists. They help companies by increasing the revenue potential of their website. They have been helping business improve their systems for over seventeen years and have carried out projects in the US, Great Britain, France, Germany and Ireland. Customers include Wyeth Medica, Pfizer pharmaceuticals, Lucent Technologies, Swords Laboratories, Element Six and many state and semi-state bodies. They can be contacted at http://www.web-designers-ireland.wclass.com
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