SWEET SURVIVAL
P.O. Box 31, River St. Station
Paterson, NJ 07544-0031
Voice: (973) 279-2799
Web: http://www.GiftBasketBusiness.com
FOR IMMEDIATE RELEASE
Contact: Shirley Frazier, Day/Evening (973) 279-2799
/24-7PressRelease.com/ - Paterson, NJ (March 7, 2005) -- If you resolve to start a gift basket business in 2005, you're not alone. An estimated 3,000 people will become gift basket designers this year, an industry which many believe is right for them. However, there are caveats.
"You may be creative, but you should also be business minded," says Shirley Frazier, owner of GiftBasketBusiness.com and author of How to Start a Home-Based Gift Basket Business. "Just because you can put some items into a basket and place a bow on top doesn't mean that you're off and running," Frazier continues. "Marketing is a crucial step in becoming a successful gift basket entrepreneur. If you don't know who will buy, you'll decorate your home with all of those baskets and eat the contents for dinner."
Frazier shares 10 steps for becoming a successful gift basket designer on the GiftBasketBusiness.com Web site.
The number of people who are still in business by year's end decreases dramatically because aspiring designers don't consider the work associated with starting and staying in business. "This is not a venture to be taken lightly," explains Frazier. "When most people see how much work there is outside of being creative, they soon leave."
Since 1990, GiftBasketBusiness.com specializes in teaching entrepreneurs and gift professionals how to start and grow successful businesses. Shirley Frazier, founder of Sweet Survival, parent company of GiftBasketBusiness.com, is an award-winning designer who conducts seminars at libraries, adult schools and trade shows nationwide. She has appeared on CNBC and The Food Network. Frazier is also author of The Gift Basket Design Book.
For more information, contact Shirley Frazier at (973) 279-2799, or visit http://www.GiftBasketBusiness.com .
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