BOCA RATON, FL, April 18, 2025 /24-7PressRelease/ -- Eddie Catalfamo, EMBA, has been selected for inclusion in Marquis Who's Who. As in all Marquis Who's Who biographical volumes, individuals profiled are selected on the basis of current reference value. Factors such as position, noteworthy accomplishments, visibility, and prominence in a field are all taken into account during the selection process.

Mr. Catalfamo, a visionary leader in the field of vision health, has made significant strides as the chief executive officer of Bruno Vision Care LLC since 2019. Under his leadership, the company has been at the forefront of developing innovative Deseyne® contact lenses that not only correct vision but also deliver bioactive substances to improve eye health. Mr. Catalfamo's role involves orchestrating clinical research trials and collaborating with investment bankers and private equity firms to prepare for a potential public offering. His commitment to advancing vision health in the global community is further demonstrated by his efforts to introduce contact lenses that release supplements—known as Lachryceuticals®—that increase comfort, reduce dry eye syndrome, and offer life-changing benefits to children and the aging population.

The Deseyne® contact lenses introduce a groundbreaking innovation in vision health by combining two patented advancements: a unique hydrogel material called vifilcon C and a specialized delivery system known as FusionTechnology™. During production, beneficial ingredients such as amino acids, vitamins, and polysaccharides are embedded into the lens. A controlled-release mechanism ensures these substances are gradually delivered to the eye, promoting natural and long-lasting comfort.

Deseyne® is more than just another contact lens brand—it defines an entirely new category. Offering enhanced hydration, clearer vision, and easier fitting for eye care professionals, it sets a new benchmark in vision health. By integrating its patented delivery system directly into the lens, Deseyne significantly improves comfort for a broader range of contact lens users.

In addition to his primary role, Mr. Catalfamo has served as an international business consultant and advisor for Sophikron International Trading Advisors LLC, a private offshore consulting firm cooperating with industry-leading companies such as Nestlé, Walt Disney Consumer Products, Deloitte, P&G Pharmaceuticals, PWC, Oracle, and Goldman Sachs, among many others. His extensive experience in brand development was honed during his time as vice president of special projects and new brand development at Great Health Works and as director of brand development at New You Media from 2013 to 2014. Prior to these roles, he held prominent positions as president, chief executive officer, and chairman of the board for several international companies.

Mr. Catalfamo's career began with roles in government relations and military intelligence. From 1999 to 2003, he served as a foreign government relations liaison for the Italian Ministry of Health. He previously served as a soldier in the Meritorious Carabinieri Military Intelligence Services and Secret Operations from 1990 to 1992. Building on his expertise in vision health and dedication to promoting Italian American culture and heritage, he is an active member of the Vision Council, the National Italian American Foundation, and the National Geographic Society.

Mr. Catalfamo's educational background has been instrumental in shaping his career path. He earned an Executive Master of Business Administration in Global Marketing Management, Entrepreneurship, and Strategic Orchestration from the University of Miami Herbert Business School in 2015. Prior to that, he graduated magna cum laude with a Bachelor of Science in Business Administration from Lynn University in 2013, following the successful transfer and integration of his earlier studies at the University of Rome La Sapienza in Italy, completed before relocating to the United States.

Complementing his formal education, Mr. Catalfamo has earned certifications from several prestigious institutions, such as the Massachusetts Institute of Technology Sloan School of Management and Northwestern University's Kellogg School of Management, among many others. These credentials have enhanced his expertise in digital marketing, strategy and systematic innovation, management, neuroscience for leadership, technology operations, and value chain management.

Outside of his professional pursuits, Mr. Catalfamo is deeply committed to personal projects that reflect his core values. Born in Rome, he is currently focused on securing FDA approval for innovative contact lenses designed to biologically slow the progression of myopia in children. At the same time, he is preparing to take Bruno Vision Care public on the New York Stock Exchange—a strategic move aimed at making this groundbreaking technology accessible worldwide. He credits his success to his upbringing and a strong desire to make a positive impact on others.

Mr. Catalfamo's inspiration for new product development is deeply rooted in his passion for biology and the natural sciences. He firmly believes that the most groundbreaking innovations arise when we look to nature as the ultimate engineer. According to him, a true disruptive innovator possesses strong associative thinking skills—the ability to connect seemingly unrelated ideas—and draws inspiration from nature's time-tested solutions, refined over millions of years of evolution.

In his approach, biomimicry plays a central role. By studying biological systems—such as how marine mammals keep their eyes hydrated or how plants regulate fluid flow—he and his teams develop innovative products that emulate these natural functions to address modern healthcare challenges. This philosophy has notably influenced the creation of advanced proprietary blends in dietary supplements, utilizing phytosome technology to significantly enhance the bioavailability of polyphenols.

This same nature-inspired mindset is what led him to embrace a revolutionary biological approach to vision health. His team has developed contact lenses that serve as delivery systems for nutrients, providing sustained and controlled release directly to the eye. The concept draws inspiration from the filter-feeding process of sea sponges, which naturally draw in water, extract nutrients, and expel waste—an elegant biological mechanism now mirrored in a cutting-edge vision health solution.

Additionally, Mr. Catalfamo is investing in the development of luxury boutique villas, resorts, and spas in the Mediterranean's Blue Zones—regions renowned for the exceptional longevity and vitality of their residents. By studying the defining characteristics of these areas—such as diet, physical activity, and strong social connections—he aims to recreate similar environments in other provinces of Sardinia and select Aegean islands. Through these initiatives, he hopes to inspire others to embrace the Mediterranean mindset and adopt healthy aging practices that support purposeful, fulfilling lives.

His passion for fine wines and traditional Italian regional cuisine will also reflected in curated experiential dining experiences designed to offer international guests an authentic taste of Mediterranean living.

He also plans to co-author a book that explores the unique DNA of "Made in Italy" innovators, drawing inspiration from the Mediterranean lifestyle and cultural heritage. The project is currently being developed in collaboration with Forbes, which has expressed strong interest in the initiative.

About Marquis Who's Who®:
Since 1899, when A. N. Marquis printed the First Edition of Who's Who in America®, Marquis Who's Who® has chronicled the lives of the most accomplished individuals and innovators from every significant field of endeavor, including politics, business, medicine, law, education, art, religion and entertainment. Who's Who in America® remains an essential biographical source for thousands of researchers, journalists, librarians and executive search firms around the world. The suite of Marquis® publications can be viewed at the official Marquis Who's Who® website, www.marquiswhoswho.com.

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