Marquis Who's Who Honors Amna Mirza for Disruptive Brand Strategy Work Rooted in Equity, Influence and Impact
Press Release May 22, 2025
Amna Mirza, founder of Influence Agency and chief marketing officer of Zabihah, leads visionary marketing for Muslim and underserved communities
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Ms. Mirza, a trailblazing brand strategist and marketing executive, is lauded for her transformational impact in the world of brand marketing, particularly within communities too often overlooked.

SAN FRANCISCO, CA, May 22, 2025 /24-7PressRelease/ -- Amna Mirza has been selected for inclusion in Marquis Who's Who. As in all Marquis Who's Who biographical volumes, individuals profiled are selected on the basis of current reference value. Factors such as position, noteworthy accomplishments, visibility, and prominence in a field are all taken into account during the selection process.

Ms. Mirza, a trailblazing brand strategist and marketing executive, is lauded for her transformational impact in the world of brand marketing, particularly within communities too often overlooked. As founder and principal at Influence Brand Agency, she is reshaping how brands engage with Muslim, immigrant and historically marginalized communities, building campaigns that spark action, drive donations and reclaim cultural influence.

"For too long, our communities, Muslims, people of color, immigrants, have been sidelined. Our stories either go untold or get told by someone else," says Ms. Mirza. "My agency brings that influence and power back."

With a portfolio that includes World Central Kitchen, the Muslim Legal Fund of America, Qahwah House, and Seen.TV, Ms. Mirza's work sits at the intersection of cultural authenticity, digital innovation and cause-driven storytelling.

As chief marketing officer of Zabihah, the first global halal food discovery and delivery platform, Ms. Mirza is building what she calls "a market disruption long overdue." Her visionary leadership is set to reshape the halal economy, one that's expected to reach over $3 trillion globally, by bringing user trust, innovation and branding into the digital age.

Previously, as chief marketing officer at the Zakat Foundation of America, Ms. Mirza led a sweeping transformation of the nonprofit's brand, growing revenue from $8 million to over $20 million, growing a donor base and redesigning the orphan sponsorship program with a visionary model that caught the attention of Forbes and Global Women's Magazine.

Ms. Mirza's marketing career spans award-winning public media campaigns with PBS and nonprofit milestones with Zaytuna College, but her legacy is personal. "I am the daughter of immigrants. My father didn't live to see the work I do now, but everything I build, I build with him in mind. And for my daughters. So they can see that a woman who looks like them can shape how the world sees us."

Ms. Mirza's dream is as ambitious as it is necessary: to become the name brands think of when they ask, "How do we authentically connect with Muslim consumers and donors?" The answer, more often than not, will be Amna Mirza.

About Marquis Who's Who®:
Since 1899, when A. N. Marquis printed the First Edition of Who's Who in America®, Marquis Who's Who® has chronicled the lives of the most accomplished individuals and innovators from every significant field of endeavor, including politics, business, medicine, law, education, art, religion and entertainment. Who's Who in America® remains an essential biographical source for thousands of researchers, journalists, librarians and executive search firms around the world. The suite of Marquis® publications can be viewed at the official Marquis Who's Who® website, www.marquiswhoswho.com.

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