- Products & Services
- Knowledge Base
JOHANNESBURG, SOUTH AFRICA, August 07, 2017 /24-7PressRelease/ -- After spending 27 years in prison for trying to overthrow the pro-apartheid government, Nelson Rolihlahla Mandela became the first black President of South Africa, and his tireless, selfless work for equality changed the country forever. He dedicated his life to achieving a better future for everyone in South Africa.
About Credico: http://www.credico.com/who-we-are/about/
This month, Mr Mandela would have turned 99 years old, and to mark this special anniversary, Credico South Africa has released a statement on his achievements and how today's business leaders can learn a lot from his experiences. 'Mr Mandela's memory shall forever be embedded in the hearts of this country and its people, his dedication, leadership and passion is something we can all learn from and aspire to' stated Theuns Bezuidenhout, General Manager for Credico South Africa.
One of the biggest lessons gained from Mr Mandela's life is that to initiate positive change and make a lasting difference, it takes more than one heroic individual. Mr Mandela's legacy is one of a charismatic leader who cared about the cause he fought for, and the reason why this legacy is so ingrained in the country is because he worked to empower others and create a whole new generation of leaders. In business, leaders need to inspire in the same way; they need to build people up and share their vision with such passion that people are motivated to be the best version of themselves. This approach also offers self-belief and support - helping to create and nurture future leaders. 'A leader's job is to create new leaders, not followers, and we think this is something everyone can take from Nelson Mandela's Life' stated Credico South Africa.
The second important lesson is that character is hugely important in leadership. 'Strategy and skill are elements that can be learnt along the way, and which can be improved with experience. However, character is hard to learn, it is natural, it's your integrity.' The firm stressed. Mr Mandela was without a doubt a courageous and committed man who wasn't afraid to change course to better the nation. It is this character that has made him such an icon around the world, having a strong sense of character, and being true to these characteristics is vital in building a positive and trustworthy reputation.
Credico South Africa is a leading sales and field marketing agency, which is helping to transform the way brands across the country connect with their consumers. As part of a global network of entrepreneurs and industry leaders, Credico South Africa is confident that taking on the wisdom of Nelson Mandela will help the sales and marketing community soar.
For more information on Credico South Africa, 'like' their Facebook page.
# # #