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LIMERICK ISLAND, IRELAND, February 19, 2014 /24-7PressRelease/ -- Limerick-based direct marketing firm Consultonomics has announced their commitment to being a 'green' company by rolling out a new energy efficiency policy. The company pledges to cut carbon emissions by 15% over the next year.
Consultonomics maintains that energy efficiency is essential not only to protect the environment, but also for businesses to reduce costs and run more effectively. A 2008 report by Media Planet highlighted that in 2007, Irish businesses spent an estimated EUR2 billion on energy, a figure which could be reduced by 25% through the use of energy-efficiency measures. A spokesperson from Consultonomics said: "There is really no excuse not to have a green policy in place in the modern business, especially considering that energy efficiency measures actually reduce operating costs. All the measures we have taken are low-tech, simple solutions that will make a big difference to our carbon footprint, and our energy bills."
More businesses are attempting to become eco-friendly and some go one step further by assisting others through education or innovation. British grocery giant Tesco, has a program to label all 70,000 of its products with carbon breakdowns, which aims at helping customers decide which products are going to be easiest to recycle. The MIT Sloan Management Review's study into corporate sustainability in 2012 reported that sustainability has a permanent place on 70% of corporate agendas.
Some of the small commitments made by Consultonomics include: choosing suppliers that collect packaging for reuse, recycling paper, using electronic communication over paper, purchasing recycled office furniture, ensuring all electronic equipment is switched off when out of use, and instigating an ongoing search for "greener" products and services in the local community. Consultonomics makes use of local traders in the Limerick area in order to reduce their carbon footprint and to support local businesses.
Consultonomics reports that the flooding in Cork and Limerick this month has thrown energy efficiency into sharp relief. The Limerick flooding led to hundreds of people being evacuated from the city, while 50,000 people were left without power in the Cork area. Leading politicians in the country have admitted that the recent floods have been influenced by man-made climate change. The Irish Times reports that winter rainfall in Ireland is expected to increase by 10-20% from now to 2050, with the difference being dependent on the level of greenhouse gas emissions. "It is important that we act now, to ensure that climate change does not have a devastating impact on Ireland's future. If every business takes these basic steps to lower energy consumption, we can make a significant difference to carbon emissions," said a spokesperson for Consultonomics.
Consultonomics is based in Limerick and provides outsourced, direct marketing and sales solutions for national clients.
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