That's it.TM Fruit Bars Launches New Flavor: Apples+Mangoes

    LOS ANGELES, CA, August 29, 2012 /24-7PressRelease/ -- That's it.TM announced the launch of its newest fruit bar flavor, apples+mangoes, which is the fourth flavor in the company's lineup of 100% all-natural fruit bars. That's it.TM is a revolutionary new line of snack bars that contain literally 2 ingredients: fruit and fruit.

The company chose to feature mangoes in its newest bar due to the fruit's high Vitamin C, Vitamin A, and fiber content, as well as the fruit's instrumental role in controlling blood sugar and reducing body fat. Mangoes are also known to aid in weight loss.

"Mangoes were a natural fit for our bars since they're a Vitamin C powerhouse and they have such universal appeal," said That's it.TM founder Dr. Lior Lewensztain. "Mangoes play a central role in the nutritional landscape of so many cultures around the world, plus they have a low glycemic load."

That's it.TM fruit bars come in four varieties: apples+cherries, apples+pears, apples+apricots, and apples+mangoes and each bar contains the equivalent of two whole servings of fruit.. That's it.TM fruit bars are made without any preservatives, concentrates, purees, juices, added sugars, corn syrup, artificial coloring, or flavoring. They contain only 100 calories each, are fat free, and deliver 3g of fiber per bar. That's it.TM fruit bars are gluten-free, vegan, kosher, non-GMO, and diabetic friendly/low on the glycemic index.

That's it.TM fruit bars are sold in major retail outlets throughout the United States including Whole Foods Markets, The Vitamin Shoppe, 7-Eleven, Hy-Vee Stores, Raley's Markets, Gelson's Markets, Albertsons Markets, Puritan's Pride, Amazon.com, Drugstore.com, and many others.

About That's it.TM

That's it.TM was founded in 2010 to improve the quality of life of children and adults worldwide by making fruit and its benefits accessible to people everywhere. Through education, focused research, sustainability, and ethical practices, the company's mission is to provide products to improve, protect, and restore the body. Our journey starts with That's it.TM fruit bars, a product that focuses solely on fruit and delivers unprecedented taste, texture and purity of ingredients listed on the product label. For more information, visit www.thatsitfruit.com. Follow That's it.TM on Twitter @thatsitfruit and on Facebook at www.facebook.com/thatsitfruit.

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