March 16, 2017

The WISP pan.The WISP pan.
Eben Dobson, CEO & Founder of the WISPEben Dobson, CEO & Founder of the WISP
WISP Announces its Participation in the Global Pet Expo
-- Expo Set for March 22-24 in Orlando, Florida at the Orange County Convention Center --

    San Diego, CA - March 16, 2017 - WISP , the ultra-modern cleaning tool using smarter design and Bristle Seal Technology to make cleaning easier, faster and more efficient, has announced its participation in the upcoming Global Pet Expo scheduled for March 22-24 in Orlando, Florida at the Orange County Convention Center.  This will be WISP's  first appearance at the show, and they will be participating in the "Modern Dog/Modern Cat Great Giveaway" and featured as a "Staff Pick" at the show.

The WISP is the only broom product on the market specifically designed to be used with one hand. Using a simple pulling motion, the three-piece WISP, designed at a 90 degree angle, can clean virtually any floor surface and maneuvers easily around edges. The cleaning system features a patented ergonomic foot-operated dustpan, which teamed with the Bristle Seal Technology, creates a floor-to-pan seal, reducing back strain while expertly capturing pet hair, dirt, lint and other debris. WISP 's telescoping function allows users to easily adjust the handle to meet their needs while also allowing them to conveniently store the WISP under sinks or cabinets when not in use.

"On the heels of a viral video campaign that featured over 75 million views, we are incredibly excited to meet and share our new product with the pet industry," said Eben Dobson, CEO and creator of the WISP. "We're seeing our vision for this technology come to fruition and we're thrilled pet owners will now have a simple and viable solution for their home cleaning experience."

The WISP's line of products features the revolutionary miniWISP, perfect for pet owners, and the bigWISP, a lightweight alternative to traditional push brooms. The innovative line of cleaning products was originally inspired by Dobson's time spent on the golf course. He founded WISP Industries with a mission of designing products that truly reinvent the way people clean their floors.

The WISP can be purchased online for $29.95 by visiting,, and at a variety of retail locations listed on the WISP website, including Staples. See the full line of WISP products at The brand has also expanded into Europe and is planning to expand to Asia, Australia and other international locations soon.

About WISP Industries
Founded in 2012, WISP Industries is in the business of inventing new and better products for a cleaner home. WISP Industries' flagship product is The WISP system, a revolutionary new cleaning device that helps eliminates back and knee pain by changing the way people clean. For more information, visit

About Global Pet Expo
The premier industry event, is presented by the American Pet Products Association (APPA) and Pet Industry Distributors Association (PIDA). The 2016 Show featured 1,087 exhibitors, 3,218 booths and more than 3,000 new product launches. Additionally, 6,170 pet product buyers from around the world attended. Global Pet Expo is open to independent retailers, distributors, mass-market buyers, and other qualified professionals. For more information, visit

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Contact Information:
Shelly Hall
Spear/Hall Communications, Inc.
San Diego, CA
Voice: 619-683-3700

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