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All Press Releases for January 15, 2014 »
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New Dictionary Goes Global

A Writer's Dictionary of Distinctions Helps Strengthen Writing from Brazil to India to Japan
 
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    GRAND RAPIDS, MI, January 15, 2014 /24-7PressRelease/ -- A Writer's Dictionary of Distinctions, the new writing resource that helps anyone who writes anything strengthen what they write, went global during the 2013 holiday season.

According to reports from Amazon.com, less than a week before Christmas, the dictionary from Tox Publications moved in Brazil, Canada, France, Germany, India, Italy, Japan, Spain, the United Kingdom and the United States.

The top three markets for the book were the United States, the United Kingdom and Germany.

"It was exciting to see A Writer's Dictionary of Distinctions being picked up in so many countries," said author Scott K. Andersen. "Frankly, I was a little surprised to see it had moved in countries like India and Japan, but, then again, people who want to improve their writing live in every corner of our planet."

Andersen attributes the holiday success to a multitiered social media campaign coupled with traditional marketing concepts. "We also made the book available for free for a couple of days," Andersen added. "The free promotion, however, still required intense marketing activities just to let people know about it."

A Writer's Dictionary of Distinctions was written for those responsible for writing anything for their job; are working on a novel; or just want to generally improve what they write on a daily basis, from emails to Facebook posts to tweets.

The dictionary helps anyone who writes anything eliminate common language errors that weaken their writing. "Using the correct word at the proper moment adds power to your efforts," said Andersen.

The most accurate, powerful and effective ways to use nearly 300 commonly confused words are discussed in the book. Some examples of its word distinctions:

- There is no time 12:00 a.m. or 12:00 p.m.
- Money is not loaned.
- "To be or not to be" is not a quote.
- Silence does not mean quiet.
- Mad does not mean angry.

"Some of these distinctions are quite subtle, and you might find it difficult to incorporate the proper uses of these words into your writing - it's hard to break bad habits," explained Andersen. "But read A Writer's Dictionary of Distinctions, become familiar with the words it covers, and use it as a reference tool every time you put the proverbial pen to paper. Before long, the proper uses of these words will be as second nature to you as the improper uses of some of them probably already are."

To learn more about A Writer's Dictionary of Distinctions:

- Link to a video trailer on YouTube: http://tinyurl.com/lnkb24j
- Link to the book on Amazon.com: http://tinyurl.com/lktlyqe

Andersen has had more than 25 years' experience developing and implementing communications campaigns in the consumer products, automotive, nonprofit and employee-relations fields, causing him to continually (not continuously) seek the perfect word at the right moment. Andersen is currently a communications consultant based in Grand Rapids, Mich.



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