All Press Releases for January 25, 2015

GEM Pty: 6 Things Young People Need to Know about Entrepreneurship

In order to encourage more young people to see entrepreneurship as a viable career option, Perth-based marketing specialists GEM Pty give their top six pieces of advice.



    SYDNEY, AUSTRALIA, January 25, 2015 /24-7PressRelease/ -- According to statistics released by the Wall Street Journal last week, young people do not currently view entrepreneurship as a viable career option. The article revealed that only 3.6% of households headed by adults younger than 30 own stakes in private companies. In fact the article dubbed young entrepreneurs an "endangered species" after announcing a 24-year-low in young entrepreneurs. GEM Pty believes that this may be because competition is tough, capital is scarce, education is expensive and the environment rapidly changes.

About GEM Pty: http://www.gemsydney.com.au/about-us/

The direct marketing firm has looked into the six things young entrepreneurs need to be told in order to show them that entrepreneurship is a viable career choice.

Youth matters
The saying "The best time to plant a tree was 20 years ago. The second best time is now," is extremely true for many entrepreneurs who wish that they had embarked on their entrepreneurial path sooner. Young people don't need to wait for an opportunity or an idea to hit them. They need to start building their future now. The sooner a person starts working towards a goal, the sooner their knowledge, experience and money starts racking up. Later on in life, commitments can intrude.

Money adds up
It's good to make it clear to young people how much money matters to a business so that they don't head in misinformed. Many entrepreneurs finance their businesses using their own money. Money, credit and funding matters to every business. Young entrepreneurs often have less outgoing expenses compared to those later on in life which makes starting up a less risky process.

Tenacity is significant
Young people might view certain business people as somehow inherently different. But everyone has ideas, creativity and skills; just not everyone applies them consistently towards goals. Geniuses can go broke and rich people can lose their money. The reality is that people are successful not because of what's bestowed upon them but instead what they do with the gifts they have. Young people need to find their strengths and make the most of them.

Education carries weight
If Mark Zuckerberg (founder of Facebook) had dropped out of community college instead of Harvard it is likely that top venture capitalists wouldn't have even met with him let alone showered his business with massive amounts of capital. However, education is just one part of a businessperson's path. Certain goals require education and others don't. It's crucial to develop a realistic understanding of when and why education plays a role.

Trends are significant
Entrepreneurship is now being taught like a subject. School and college pupils are developing ideas for businesses. Most of these ideas are for mobile apps but apps have so much competition now that they are becoming a thing of the past. Instead of focusing on what's successful today, young people should be taught to pounce on and spot trends and think about the next 10 years instead of the past 10.

Concrete problems count
Successful entrepreneurs figure out how to turn dirt into gold. Entrepreneurship above all else solves problems. Look for problems and develop a way to fix them, and then sell that solution.

GEM Pty is an outsourced sales and marketing firm with offices located in Sydney and Perth. The firm specialize in a unique form of direct marketing that allows them to connect with consumers on a face-to-face basis, creating personal and long-lasting bonds between brand and consumer. This often leads to improved customer acquisition, brand awareness and brand loyalty for their clients.

GEM Pty offers a business development program to help encourage entrepreneurship amongst young people. The program offers valuable lessons to aspiring young entrepreneurs to teach them the skills needed to run a business, including: sales skills, leadership techniques, decision making, choosing a team, motivating a team, and financing.

GEM Pty is an outsourced sales firm that speicialise in a personalised form of marketing in order to deliver a high ROI to their clients.

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Contact Information

Alex Scrowcroft
GEM Pty
Sydney, New South Wales
Australia
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