All Press Releases for March 11, 2005

Patience Pays Off, As Latin-Pak Offers Highly Anticipated Hispanic Email Databases

Latin-Pak has refined one of its most successful marketing vehicles by offering new and improved database list services. Within the established direct mail lists, Latin-Pak now offers the finest proprietary Hispanic email database in the industry.



    /24-7PressRelease.com/ - St. Louis, MO -- March 11, 2005 - Latin-Pak has refined one of its most successful marketing vehicles by offering new and improved database list services. Within the established direct mail lists, Latin-Pak now offers the finest proprietary Hispanic email database in the industry.

"These email databases are a project Latin-Pak has been building on for several years. We have been anxiously waiting for all of the pieces to fall into place in order to properly offer this service. Latin-Pak has the premiere Hispanic email databases available to clients; Satisfaction guaranteed," Vincent Andaloro, President and CEO of Latin-Pak, explained.

The first of Latin-Pak's two new proprietary email databases consists of over 1.3 million Hispanics. The second is a subset of that database including 240,000 Spanish-Speaking individuals. These email databases are ideal as Hispanic consumers are quickly making the Internet part of their everyday lives, and are outpacing the rest of the at-home online population. U.S. Hispanics recognize the value the Internet brings to their families and are utilizing its tools and features.

Email is now the standard and the Internet's most popular marketing application. Electronic forms of communication, such as email, have given marketers new and even more cost effective ways to become more focused and broaden their marketing efforts. Email marketing can use a variety of tactics including offers, coupons, contests, newsletters and other value-added links and information.

Latin-Pak's sister companies, Black-Pak and Asian-Pak, also added new and improved email databases to their list services. Black-Pak now offers a proprietary African-American database with over 1 million individuals, while the Asian-Pak proprietary email database contains 250,000 Asian Americans.

Latin-Pak, a ten-year-old Hispanic Direct Marketing firm with offices in Los Angeles, California and headquarters in St. Louis, Missouri, is a proven leader with a history of success working with many top advertising agencies and Fortune 500 companies across the United States. For over ten years Latin-Pak has been marketing to Hispanic homes nationwide, utilizing a combination of various delivery methodologies to effectively reach Latino consumers "in-home" through Direct Mail, Door-to-Door and Spanish Free Standing Insert Programs. For additional information call 800-625-4283 to contact Rodney Bass, National Sales Manager, or visit us online at www.latinpak.com

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Contact Information

Marlo Moylan
Latin-Pak
Chesterfield, MO
United States
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