All Press Releases for November 02, 2021

Big Upgrade of Silk Material for Nauzha's Chinoiserie Wallpaper Mural

This time, the product upgrade of the Silk Wallpaper gives you more than you want. Nauzha intends to make Chinoiserie popular again.



    SHANGHAI, CHINA, November 02, 2021 /24-7PressRelease/ -- Today, Tim Xu, the founder of the interior decoration brand Nauzha, announced that the company has completed a comprehensive optimization and upgrade of its 2 existing main wallpaper materials and has officially entered the mass production phase.

Chinoiserie wallpaper murals are the featured products of Nauzha. Recalling the history of Chinoiserie, Europe had a long period of "Sinomania" throughout the 18th century, during which the fervent pursuit of Chinoiserie was once a common fashion in European society and permeated all aspects of European life, such as daily necessities, home decoration, garden architecture, etc. The Rococo style and Chinese gardens influenced by the Chinoiserie were also popular in the royal houses of Europe. The Chinoiserie in Europe reached its peak in the middle of the 18th century.

As a newcomer to the industry, Nauzha is determined to make a difference in the industry so that the traditional style of "Chinoiserie" can be passed on in interior decoration and become popular again worldwide.

Tim said: "Nauzha invests in research and development at any cost, aiming to provide customers with safe, environmentally friendly, highly technical and irreplaceable products, and this serves as the core value of the company".

One of the materials that Nauzha has upgraded this time is NAUZHA SILK.

Silk is a natural protein fiber, some forms of which can be woven into textiles and it's inherently light, soft and one of the strongest natural fibers. With Nauzha's technical improvements, the silk wallpaper is full of surprises.

For most people, we need to spend more than one third of our lives at home, so safe and harmless decorative materials are very necessary. Nauzha promises that the products launched this time are absolutely environmentally friendly, non-toxic and PVC-free.

When it comes to color management, the first thought that comes to mind would be Pantone, NCS and other authorities that are well known worldwide for their expertise in researching and developing colors. When users browse the product pages at Nauzha, they will be pleasantly surprised to find color swatch book with unique color codes available for purchase. Eric Liu, Nauzha's product manager said, "In order to avoid color deviation in the finished products received by customers, Nauzha's original color swatch book with unique color codes can solve this problem. You could match the background color easily and accurately on the silk material as you wish, which can be said to be unprecedented in the mural industry."

In addition to the ability to control the color, Nauzha's products are also able to show the complete and clear picture details on the thin silk texture.

Another problem that can often bother people in their home life is the annoying reflection of the general wall material, whether the sun is shining or the lights are on.

How to solve this light pollution in the home environment, Nauzha silk material uses an extra matte finish is a good solution to this problem, can really play a role in anti-reflection.

How long can wallpaper last for? Three years? Five years? In the past, the problems of peeling, swelling, wrinkling and mildew kept emerging after a long period of use, followed by troublesome renovation work. Nauzha is committed to changing the pain points, after technical investment such as thickened backing paper. Under normal environment, the life cycle of products can completely achieve no less than tile or paint.

Last but not least, Nauzha always adheres to the original intention of the brand, allowing more people to use good products and enjoy a relaxed and comfortable life at home. When you click on the product page, you will be amazed by the price of the products. But more surprises are waiting for you to discover.

For more information about the products, you can visit at https://www.nauzha.com/

About Nauzha:
Nauzha is a new generation interior decoration company dedicated to Chinoiserie design, established in 2016.
Nauzha upholds the design philosophy of achieving a fusion of Eastern and Western cultures, inheriting traditional Chinoiserie elements and decorative materials, and combining modern aesthetics. Meanwhile, Nauzha continuously create value and provide high-quality, cost-effective wall decor solutions for every customer by latest production technology. It was the vision and mission to make more people feel better in their lives when Nauzha was founded, and will always keep in mind.

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