All Press Releases for March 10, 2010

The Einztein Challenge: Online Course Finder Challenges Universities to Offer One Free Course is the first search guide dedicated to finding free online academic courses from institutions of higher education around the world.

    LOS ANGELES, CA, March 10, 2010 /24-7PressRelease/ -- is challenging all universities to further empower higher education around the globe by making at least one online course freely available to the public. Universities that answer the challenge will be featured on in a dedicated area called Einztein FreeU. Guidelines to the challenge may be found at provides online learners with a one-stop campus from which they can easily link out to the universe of free online courses delivered by any combination of video, web documents, audio and ebooks.

The Einztein challenge is part of's mission to planetize higher education online. According to co-founder Marco Masoni, "Free online courses are valuable for everyone. They open up educational opportunities to anyone who can get on the Internet and they also enable universities to show potential students what they have to offer in the online environment before valuable tuition dollars and fees are spent on paid courses." believes that the Internet presents a win-win scenario for educators and learners. By answering the challenge and sending the link to at least one full online course available to students free of charge, universities will have an opportunity to show the world what they do best and stay at the forefront of change.

The online education sector is poised to experience the kind of transformation that already swept through the entertainment industry. Similar to consumers of entertainment, online learners will increasingly seek out free educational services and demand the opportunity to meaningfully sample paid services. It will be up to universities to leverage their brands and expertise to adapt their business models accordingly.

About, a non-profit organization, joins the movement to democratize education by offering a simple way to search for university level courses available free of charge from institutions around the world. Einztein catalogues the courses and delivers the data in a seamless, organized experience that includes more than 40 educational institutions and thousands of self-contained courses selected by Einztein's editorial team on the basis of their completeness and quality.

With broadband penetration and Internet accessibility through multiple media platforms continually escalating, online courses will become ever more sophisticated and appealing, significantly enhancing interest levels in online education and the need for's service.

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