All Press Releases for May 07, 2010 Boosts Healthier Lifestyle Range with Vibram Five Fingers Barefoot Running Shoes

The imminent arrival of new Vibram Five Fingers styles is much anticipated at and the perfect addition to the company's active lifestyle footwear range.

    HERTFORDSHIRE, ENGLAND, May 07, 2010 /24-7PressRelease/ -- The leading performance outdoor footwear company rapidly rose to become one of the most popular choices for Internet shoe purchases, in particular with those looking for a healthier and more active lifestyle. Customers are attracted to its active promotion of better health for the whole body through a correct footwear choice and getting out and about in the great outdoors. Their campaign to get people more active and reduce both mental and physical health problems by adopting a new active lifestyle has recently had a boost with the arrival of new barefoot walking and running shoes which offer a great way to get healthier whilst walking and running.

The lifestyle fitness niche has grown rapidly and the range of footwear has expanded to match. A wave of publicity extolling the benefits of barefoot walking has triggered interest in shoes which can give something extra to an exercise session and boost the health without any extra effort. Whilst many models of shoe provide a more natural walking gait and replicate the benefits of barefoot walking, until recently it was not possible to get the full benefit being shod.

There is great excitement at in anticipation of the latest additions to the barefoot walking range, which promise to become the leading healthy lifestyle shoes for the unbeatable replication of barefoot walking with the added protection and grip of a shoe.

Vibram Five Fingers have been around since 2007; however stocks could not keep up with the demand for this revolutionary shoe. Production has now been stepped up and orders secured for the latest styles from the innovative Italian performance rubber manufacturers. The Five Fingers design offers a separate compartment for each toe and provides a glove-like fit. The outsoles feature the legendary Vibram rubber, as seen on the outsoles of most of the leading performance footwear manufacturers. Stretch fabric uppers mould perfectly to the contours of the foot and the shoes effectively add a second skin for extra protection and grip. The shoes fully replicate the benefits of barefoot walking whilst allowing barefoot runners to run safely on any surface.

When the first images of the new styles were received at they caused quite a stir. When designing the shoe to the needs of runners, Vibram also gave their shoes a design work over producing a shoe radically different from their usual fare. The Vibram Five Fingers Speed range features stretch black fabric uppers with contrast white lacing for a secure tight fit and a stylish retro trainer design. An anti-microbial footbed has been added and a super thin DrI-Lex insole wicks away moisture without compromising the feel and ground feedback. The most striking innovation lies in the outsole, which has been divided into pods of 4mm rubber, giving extra grip and cushioning only where it is needed. The weight of the shoes has been reduced and they are highly flexible to stay moulded to the feet when subjected to the higher torque produced by running at speed.

Whilst the designs favour running, they also serve a wide range of sports and outdoor pursuits. Their versatility and styling are sure to see them become one of the most popular choices for the healthy living market. According to MD Luke Barlow "Vibram Five Fingers perfectly sum up the corporate motto of Step Towards a Healthier You", few could doubt that Vibram Five Fingers do exactly that.

Full details of Vibram Five Fingers can be found at

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Adam Smith
Fitness Footwear
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