All Press Releases for July 02, 2010

Look Your Best this Summer with Shapewear at MyTights.com

With the summer party season well underway, MyTights is delighted to offer a comprehensive collection of shapewear underwear from leading brands including Spanx, Trinny & Susannah, Cette and ShaToBu. Achieve a sleek silhouette without the gym!



    LONDON, ENGLAND, July 02, 2010 /24-7PressRelease/ -- With the summer party season well underway, MyTights is delighted to offer a comprehensive collection of shapewear underwear from leading brands including Spanx, Trinny & Susannah, Cette and ShaToBu to help you achieve that celebrity-style instant slimming effect. With the range of products encompassing everything from control shorts through to full coverage shaping bodysuits you're sure to find exactly what you need at MyTights.

Women's shapewear super-brand Spanx is the first choice of celebrities such as Gwyneth Paltrow and Oprah Winfrey who rely on its renowned powers of reduction to create a streamlined silhouette for red carpet appearances. The legendary Spanx Power Panties at just GBP24 should be in every woman's underwear drawer to flatten your tummy, thighs and bottom in a flash and Spanx Higher Power high-waisted shorts (GBP30) are the quick-fix for that hourglass silhouette. Spanx take extra care when designing their products to ensure that they are supremely comfortable whilst also creating a beautiful shape, so you can expect to find cotton gussets and invisible seams on all Spanx shapewear underwear as well as the brilliant leg-band free hems - no more tell-tale bulges at mid-thigh!

Spanx underwear is just the start of it though: the Hide and Sleek range from Spanx includes a Strapless Cami (GBP39), Half Slip (GBP50) and two Full Slips, either with or without shoulder straps (GBP66 each). A Spanx Hide and Sleek slip or cami makes a fantastic seamless, smoothing base layer underneath floaty summer dresses, so they're ideal for wedding or party guests wanting to wow.

The hottest shapewear of the moment is from revolutionary brand ShaToBu, so named because their shapers claim to shape, tone and actually help you burn extra calories too! Available in either a waist-to-knee shaper (GBP40) or a high-waist-to-knee shaper (GBP50), ShaToBu products feature special seamless resistance bands which help to work your muscles harder. In tests it was shown that wearing ShaToBu shapers for at least 12 hours a day, 7 days a week can increase calorie burn by up to 12%, which equates to 30,000 calories a year! Much easier than going to the gym.

What Not To Wear's Trinny and Susannah showed women across the UK how shapewear underwear could refine curves and make clothes fit better, and in 2006 they launched their own brand of Magic Knickers to do exactly that. With the aim of encouraging women to see shapewear as wardrobe essentials rather than as the 'big knickers' and girdles their grannies wore, the Trinny & Susannah collection ranges from GBP14.68 (was GBP19.57) for Tummy and Leg Shaper leggings to GBP45 for either the All-In-One Body Smoother or the All-In-One Body Shaper. The All-In-Ones are both cleverly designed with an open bust, so you can wear your own choice of bra whilst benefiting from all-over smoothing and shaping.

Cette, the company which manufactures the Magic Knickers range for Trinny & Susannah, also offer women's shapewear solutions under their own brand name. The Cette Revolution Support Panty (GBP12.75, reduced from GBP17) and the Cette Evolution High Support Panty (GBP23) have cleverly designed bands of support across the thighs, hips, bottom and tummy, tucking in all those lumps and bumps to create a trimmer, tidier figure. The Cette Evolution High Support Panty also offers support to the lower back and a streamlining effect all the way up to the bra line.

With so many world-class women's shapewear brands to choose from, you'll be sure to find the perfect shapewear underwear for your needs at MyTights.com. To see the full range, visit http://www.mytights.com/gb/.

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