All Press Releases for July 19, 2011

MadCap Software Raises the Bar on 30-Day Trial Software by Adding Free Gold Level Telephone Support

MadCap lets trial users experience first hand why companies worldwide choose MadCap technical communications software and support for their documentation and online help projects



    LA JOLLA, CA, July 19, 2011 /24-7PressRelease/ -- Business users take advantage of trial software so they can understand exactly what they are purchasing, but they still have to buy support plans on blind faith. One company is changing that. MadCap Software, Inc. (http://www.madcapsoftware.com), the leader in multi-channel content authoring and a showcase company for Microsoft (NASDAQ: MSFT) Visual Studio and Microsoft XPS, today announced that every 30-day free trial version of its technical communications software now also comes with a 30-day free trial of MadCap's Gold Level technical support. Gold Level support during the 30-day trial period includes four free telephone inquiries to technical support engineers during business hours.

The trial support rollout is part of a MadCap tradition in challenging common software company practices. In March 2006, MadCap introduced MadCap Flare, the next generation in XML-based authoring software for single-source multi-channel publishing to print, desktop, Web and most recently mobile. The innovative architecture has enabled MadCap to rapidly release a comprehensive suite of tightly integrated technical communications and translation software, which have been leading the industry in innovative features and functionality since inception.

At the same time, while other providers of technical communications software have moved their development and support groups offshore, MadCap has invested in building an extensive US team of developers and support professionals with years of technical communications and documentation industry expertise. These moves have led to strong customer satisfaction and loyalty, which have enabled MadCap to maintain profitability and double-digit growth since the first month that MadCap's flagship Flare software launched five years ago.

"From the start, our mission at MadCap Software has been to deliver the ultimate customer experience in using technical communications software. This means not only delivering groundbreaking software products, but also backing them with superior technical support," said MadCap Founder and CEO Anthony Olivier. "In launching our free MadCap trial support program, we're giving users an opportunity to road test our product support and see why technical communications and documentation professionals around the world have made MadCap their provider of choice."

Olivier added, "When companies are considering the purchase of a technical authoring product, they need to know the company is backed with experienced support professionals who care. Both products and support contribute to the total customer experience, and too few providers are concerned about the customer experience after the purchase. We continue to step up the game, and by combining trial products with trial support, we provide business users with a complete real-world experience before they buy."

Customers Praise MadCap Support

"A discussion of MadCap Flare would not be complete without referencing the fantastic support available for it," says Picis Documentation Manager Adrian Morse. "MadCap goes to great lengths to listen to its customers and act on suggestions. There also is a vibrant and extremely helpful user community."

"MadCap support is amazing--with extremely helpful and patient people that work with you until all your questions are answered," notes Radical Blue Gaming Director of Communications Samantha Ascheri-Phillips. "Having dealt with poor support, I can't tell you how happy that makes me."

"I must say that the MadCap support team is the best I've seen in nearly 20 years in the software industry," says Mitchell International, Inc. Senior Technical Writer Don Rasky. "I call, I ask, and MadCap techs have the solution!"

"The responsiveness that Madcap technical support demonstrates is incredible," said Senior Documentation Specialist Cathy Tenga. "I feel that I've come to know several of the MadCap staff as if they were working alongside me. Learning all that Flare can do has been an exciting process, and whenever I find myself in over my head, someone at MadCap has always been able to guide me. I've never received such personal attention from any software company in my many years in documentation."

About MadCap Software

MadCap Software, Inc. is a leading technical communication software firm specializing in integrated applications for end-to-end content development, delivery and management. MadCap's software products provide state-of-the-art content workflow solutions for multi-channel publishing, including the Web, print, desktop and mobile. Through its strategic partner Microsoft Corp. (NASDAQ: MSFT), MadCap delivers solutions optimized for Microsoft Windows, Visual Studio, and the .NET environment. Headquartered in La Jolla, CA, MadCap is home to some of the most experienced software architects and product experts in the documentation industry. Learn more about MadCap Software at www.madcapsoftware.com.

MadCap Software, the MadCap Software logo, MadCap Flare, MadCap Feedback Server, and MadCap Feedback Service are trademarks or registered trademarks of MadCap Software, Inc., in the United States and/or other countries.

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