Sherpia.com Broadens Its Set of Interests for Finding Website Recommendations

    WASHINGTON, DC, August 11, 2011 /24-7PressRelease/ -- Sherpia Inc., announced today that it has expanded its set of interest-based categories on Sherpia.com, a social search engine which allows its users to find websites recommended by others they trust. Launched in early 2011, the alpha-version of Sherpia.com now contains recommended websites for common interests including personal finance, career, green living, my home, pets, and cooking, eating & drinking. Recommendations are submitted by both Sherpia users as well as its substantial collection of industry guides including Forbes.com, Common Sense Media, and Bestcovery.

"Our mission is to provide relevant & recommended websites for any specific interest a user has - and this keeps us moving towards that goal" said Kevin Whelan, Founder and CEO of Sherpia, Inc. "Research indicates that our users want to find the best peer-reviewed websites for this set of common interests, in addition to the more popular activities like online shopping, travel, music, and games". Each major category is further broken out into more specific interests, such as cooking tips & trends, healthy eating & organic foods, and beer, wine & spirits, which are all part of the cooking, eating & drinking section.

Users can easily browse categories in Sherpia and read reviews without signing up for the service. However, registration is required in order to build a profile containing a personalized set of interests and a personal network of guides. Users can register either directly through the site or through Facebook Connect and obtain results by entering a search term or selecting a specific interest from a wide range of categories. Results are organized based on either relevancy to the user or overall score from a user's network of guides, which may include Industry Guides. "We will continue to expand our breadth of interests over time based on our users needs," added Mr. Whelan.

About Sherpia:
For those desiring a more insightful and personalized online experience, Sherpia is the simple and innovative recommendation search engine that delivers relevant results by using your social network as trusted references. Launched in March 2011, Sherpia lets users discover and share sites matching their personal interests including online shopping, travel, hobbies, music, and dozens of other categories. And since individuals trust the opinions of others they know and respect - Sherpia users select their chosen guides (including industry experts, if desired) to make their results more relevant. For more information please visit www.sherpia.com or send an email to [email protected].

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