Per DM Group CEO Jesse Young Sees Silvio Berlusconi's Resignation and Mario Monti's Appointment as a Step in the Right Direction

    CHESTER, ENGLAND, November 16, 2011 /24-7PressRelease/ -- "The survival of the Eurozone is integral to the prosperity of the UK," says the Per DM CEO. Jesse Young goes on the say, "As the world's largest economy and the chief destination for UK exports, the Eurozone is indeed too big to fail". It is becoming clear that there is going to be no quick fix for the Eurozone's debt crisis. The markets seem to have given up on Greece and focus has been turned to Italy which has a accrued a debt 120% its GDP.

The Per DM CEO sees the abdication of George Papandreou to Lucas Papademos in Greece and Mario Monti's appointment in Italy following Silvio Berlusconi's resignation as important steps in avoiding economic disaster. With Lucas Papademos as the former vice-president of the European Central Bank, and Mario Monti as a former European Commissioner for Internal Markets, Customs and Taxations, the newly appointed prime-ministers may be described as veterans of economics. "Their appointments should be able to restore market confidence", insists Jesse Young. "They are two highly respected and proven economists, who are removed from party politics. This is crucial in making tough decision" the Per DM CEO went on to say.

While indeed, the appointments seem economically logical, it is important to remember that neither of these new leaders were elected by the people. As Jesse Young notes, "At a time of social unrest, particularly on the European continent, it is important that the leaders gain the support of the people, only then will Italy and Greece be able to implement the measures required for recover".

The problem for the UK, insists Jesse Young, is that it can do very little to affect the events in the Eurozone. "Whilst indeed the choice that the UK made in 1999 to stay out of the Euro, has protected it somewhat from the full force of the the Eurozone's woes, it nevertheless prevents it from being able to influence key decisions, that will ultimately effect its own economy", the Per DM CEO argues.

The Per DM philosophy is to keep going. Jesse Young believes that despite Europe's economic crisis, there is no need to change this attitude. "London is still seen as the economic capital of the world", says Jesse Young. "It is important that the UK performs its function as one of the world's leading economies and plays a role, however small and insignificant it may seem", he went on to say.

With market confidence key to the economic recovery, it is important that the UK, whilst protecting it own interests, is seen to support the important decisions that will be made by European leaders in the near future.

About Per DM.

We aim to be the UK's foremost field sales organisation. Delivering high quality results through consistency and reliability.

Per DM Contact Marketing Limited was established in August 2005 in response to the UK markets need for a field sales organisation capable of delivering high quality results with consistency and reliability.

The company was formed by a group of former UK financial services executives and senior executives from the leading North American field sales agency and since 2005 we have continually recruited leading figures from the B2C and B2B business arena.

The company provides a flexible, scalable and highly cost-effective communications resource that can be deployed as a simple extension of, or complement to, a client's existing sales team. Additionally where a client does not possess such a team then PerDM is able to fulfill that function.

We can offer nationwide coverage of the UK and Ireland and are all first class communicators able to support new customer acquisition, customer retention, product promotion and product utilisation efforts.

OUR UK CLIENTS

PerDM Contact Marketing is growing fast and despite its young age has already secured a client base that reflects confidence in the commitment, knowledge, experience and professionalism of the company and its management team.

Our clients include:

- Talk Talk
- Fundraising Initiatives Limited
- Vodafone
- Opal
- EDF Energy
- Miller Pattison
- Airtricity
- Victoria Jackson
- MBNA
- Cardcutters

Website: http://www.pdmcontact.com

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