All Press Releases for April 11, 2012

Stanley Black & Decker Hardware Home Improvement Group Brands Join HomeSphere

Partnership to expand opportunities in the residential construction industry.



    LAKEWOOD, CO, April 11, 2012 /24-7PressRelease/ -- Lakewood-based HomeSphere, Inc. and Stanley Black & Decker Hardware Home Improvement Group announced today they have entered into a joint agreement to offer Stanley Black & Decker brands Kwikset, Baldwin, and Weiser to HomeSphere's network of builders using HomeSphere's technology-driven solutions.

Stanley Black & Decker joins more than 75 manufacturing brands currently using HomeSphere's BRI lead generation and marketing program to produce new builder leads and strengthen existing business, thus growing their market share through increased homebuilder sales.

"HomeSphere has solid relationships in the industry to help us build our market share in the new residential construction sector," said David Seeman, National Builder Manager at Stanley Black & Decker. "We plan on working closely with the BRI regional sales managers to foster relationships with builders and distributors."

BRI is a unique builder rebate management and building product manufacturer lead generation application serving the residential construction industry. Manufacturers use the BRI service to open sales channels with thousands of homebuilders and remodeling contractors, gaining inroads to new accounts and building recognition for their products and services. Builders, on the other hand, gain product knowledge and manage their cash-producing rebates, helping them to improve their bottom line.

Stanley Black & Decker brands on the BRI program include Kwikset, Baldwin, and Weiser. Kwikset manufactures and markets a complete line of residential and light commercial door locks and door hardware including door knobs, door levers, deadbolts, handle sets, electronic keyless entry locks and more. Baldwin delivers modern luxury to discriminating homeowners and is synonymous with unsurpassed quality, from being the first to forge solid brass door hardware to setting precedence for Lifetime Finishes. Weiser is a recognized leader in innovative and product development providing high quality Fashion Doorware and offers a variety of solutions for both consumers and dealers.

"Stanley Black & Decker Hardware Home Improvement Group has one of the largest sales organizations we've worked with," said Chris Toth, HomeSphere's Vice President of Sales. "We look forward to helping them become a leading choice among BRI builders in the hardware/lockset category."

About HomeSphere
Colorado-based HomeSphere connects the residential construction community to enhance the way they do business through technology-driven solutions. For more than a decade, HomeSphere has delivered innovative solutions to create a truly unique company tailored for the pace and complexity of the homebuilding and remodeling industry. With the loyalty of building product manufacturers, distributors, contractors, builders and homeowners, HomeSphere is the only company of its kind to offer user-friendly, intuitive and streamlined solutions to empower market collaboration. For more information, visit www.homesphere.com or call 1-800-274-2632.

About Stanley Black & Decker
Stanley Black & Decker, an S&P 500 company, is a diversified global provider of hand tools, power tools and related accessories, mechanical access solutions and electronic security solutions, engineered fastening systems, and more. The Stanley Black & Decker Hardware and Home Improvement Group (HHI) is part of the company's Mechanical Access Solutions division. HHI develops, manufacturers, markets and sells builders' hardware, residential and commercial door hardware, kitchen and bath faucets, shower systems and bath accessories under the Stanley , National Hardware , Kwikset, Weiser, Baldwin, and Pfister brands. Headquartered in Orange County, California, HHI had a global sales force and operates manufacturing and distribution facilities in the U.S., Canada, Mexico, and Asia. For more information about Kwikset, please visit www.kwiksetpresskit.com. For more information about Baldwin, please visit www.baldwinpresskit.com.

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Tracy Aiello
HomeSphere
Lakewood, CO
USA
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