All Press Releases for October 19, 2007

Chris Boggs Joins Brulant's Search Engine Optimization Team

Noted Industry Expert Previously Search Strategist with Avenue A | Razorfish

    /24-7PressRelease/ - CLEVELAND, OH, October 19, 2007 - Brulant, Inc., one of the nation's leading interactive marketing firms, announced that it has named noted search industry expert Chris Boggs as Manager of its Search Engine Optimization (SEO) team.

Boggs will assume strategic leadership and tactical responsibility for the team, helping to further integrate organic search into Brulant's other core service offerings. Boggs has recently relocated from the East Coast to be based at Brulant's headquarters in Cleveland. The SEO team is part of Brulant's search marketing practice, eMergent Marketing.

Boggs will play an instrumental role in guiding the future growth of Brulant's highly successful SEO team. Other key hires throughout the year have truly positioned Brulant as a dominant force in the industry. Current search engine optimization clients include Marriott, Moen, Citizens Bank, Nationwide Insurance and Helzberg Diamonds, among others.

"Chris was an early pioneer in the search engine optimization arena and has become one of the most sought-after experts in this industry," notes Paul Elliott, Principal of Brulant's eMergent Marketing practice. "We believe Chris' expertise will further strengthen our robust offerings in search and that our clients will greatly benefit from his addition to the practice."

Boggs brings over 8 years of search industry experience to his role. He was previously a Search Strategist for Avenue A | Razorfish in their Philadelphia office and was responsible for SEO strategy development across multiple teams. Prior to that, he was Director of Online marketing with the G3 Group in Maryland.

Boggs has had extensive experience in the Paid Search marketing specialty along with organic optimization, having been a certified Google AdWords Professional, a Yahoo! Search Marketing Ambassador, and an early participant in the MSN AdCenter release in 2005.

He speaks regularly at the Search Engine Strategies and other industry Conferences, and acts as a Moderator for the Search Engine Watch Forums ( in addition to penning columns there. Boggs has been a member of the Board of Directors of SEMPO, the Search Engine Marketing Professional's Organization, since 2006, and currently serves as Secretary. He is the Associate Editor of the Search Engine Roundtable Blog, and is also co-host of the weekly "Search Pulse" podcast at WebmasterRadio.FM.

About Brulant, Inc.
Brulant is one of the nation's leading interactive marketing firms, with deep technology roots and a management consulting business-focused approach. The company was recently ranked by Advertising Age Magazine as the 30th largest interactive firm in the country and the 3rd fastest growing. Brulant remains focused on delivering multi-channel solutions that grow clients' revenue and deepen customer relationships while reducing customer acquisition, retention and conversion costs.

Brulant celebrates a proven track record throughout its core competencies, including Internet marketing and strategy, search engine optimization, Web site design and usability, technology services, portal and Web development, application development, and market intelligence and analytics.

Brulant's clients are middle-market to Fortune 2000 companies within the consumer goods and retail, financial services, and healthcare sectors. The company works with clients on a national basis including: Bass Pro Shops, Borders, Charter One Bank, Citizens Bank, The Cleveland Clinic, Hallmark, ICI Paints, JoAnn Stores, Key Bank, Luxottica, MTD Products, National City Bank, Nationwide, Philosophy Cosmetics, Pearle Vision, Sears Portrait Studios, Steris, Things Remembered and University Hospitals. Brulant is headquartered in Cleveland, Ohio, with offices in Boston and Chicago. For more information, visit

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Contact Information

Laura Cameron
eMergent Marketing/Brulant, Inc.
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