MobStac Releases 'The Ultimate Mobile Commerce Handbook' for E-Commerce Businesses and Mobile Development Agencies

    BANGALORE, INDIA, April 02, 2014 /24-7PressRelease/ -- Leading mobile commerce platform, MobStac, today released 'The Ultimate Mobile Commerce Handbook' for e-commerce businesses and agencies. This 23-page ebook is an advanced guide to mobile commerce user acquisition, filled with proven tactics to help e-commerce businesses turn their apps or mobile sites into a successful revenue channel. The book also provides usable how-to tips for mobile development agencies, specializing in mobile shopping website and app development.

The company recently announced their platform's new mobile commerce features that include a catalog engine, search and recommendation engines designed and built for commerce and synchronization engines that offer universal wish-lists and checkout carts across devices. MobStac also integrates with the most commonly-used payment processors.

According to the recent Goldman Sachs report, m-commerce retail sales is expected to reach $204 billion in 2014. The report also states that mobile commerce will account for 27.2% of total e-commerce sales this year. Today, while most online retailers are aware of the huge value in creating a superior smartphone and tablet experience, they aren't sure about how to optimize the ROI from their mobile initiatives. This ebook contains insights on how online retailers can expand their m-commerce revenue channel by employing a few simple mobile design and development best practices.

The Ultimate Mobile Commerce Handbook can be downloaded here.

Here is a snapshot of what is available in this e-book:

- Optimizing websites and apps for mobile has a crucial role to play in engaging customers. This handbook contains best practices that will help commerce companies and agencies design an effective mobile website or app that engages users better and drives sales.

- With the limited space available on the screen of various mobile devices, defining the information architecture is important. This book talks about how to prioritize and deprioritize information that enhance product findability.

- Successful m-commerce businesses and mobile design best practices implemented by e-commerce enterprises.

About MobStac

MobStac is a mobile commerce platform delivering exceptional mobile apps for e­commerce businesses and consumer brands on HTML5, Android, iOS and Windows. The MobStac platform reaches more than 5 million users worldwide and is trusted by consumer brands across Asia and North America. In 2012, Google partnered with MobStac as part of the 'Let's talk Mo' initiative. The company was founded in 2009 and has offices in Bangalore and New York.

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