All Press Releases for May 08, 2014

Ferman Acura of Tampa Discusses Honda's Enhancement of Sales Division to Grow Honda and Acura Brands

America Honda Motor accelerates plans, providing a focus for each brand.

    TAMPA, FL, May 08, 2014 /24-7PressRelease/ -- The strategic plan to realign automotive sales and marketing operations is rapidly moving forward. Honda and Acura will no longer hold hands, but will stand confidently side-by-side as separate divisions. The upcoming changes by America Honda Motor will be put into full effect in April. (1)

Ferman Acura of Tampa is happy to share this news with its Tampa guests. This latest change will allow for the sales and marketing teams to plan more in accordance with the products of each brand, and for what is right for the buyers. (1) The strategy will provide more focus on the Honda Division, and the Acura Division. The structure is also meant to shift the gears, helping to accelerate the growth of both brands. (2)

Embarking on this new adventure for the Acura Division is soon-to-be Senior Vice President Michael Accavitti. General manager and associated duties will be added to his list. Accavitti's responsibilities will range from service business, to sales and marketing parts under this wing of the division. (2)

Tampa car dealers also share news of Jeff Conrad's promotion to Senior Vice President for the Honda Division. (2) His title is extended to include general manager, while his responsibilities encompass a combination of sales and marketing. Conrad's dedication to America Honda stretches back to 1982. (1)

Honda and Acura will be housed under the "American Honda Auto Division." Leading this next chapter is John Mendel, Executive Vice President of the Automobile Sales Division. (1)

Building on the success of the brands, both divisions will continue to grow as they move forward. Anyone who wants to learn more about new vehicles can visit their Tampa dealerships for more information. (2)

To learn more, please visit

(1) "American Honda Strengthens Auto Sales Division to Accelerate Sales Growth of Honda and Acura Brands." Acura Press Releases.

(2) "Honda, Acura Putting Foot on the Gas with New Plans." The Detroit Bureau.

About Ferman Acura:

Ferman Automotive is locally owned and has been serving the automotive needs of the Tampa Bay area since 1895. At Ferman Acura, we treat you as our most valuable asset and are committed to your satisfaction.

To learn more, please visit

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