All Press Releases for September 15, 2014

Jo Heron and Sisu Solutions Provide the Food Manufacturing and Retail Industry with Bankable Results in a Reasonable Time Frame

After assisting with increasing market share and profits for CPG brands including Kraft and Nabisco, Ms. Heron has established a consultancy to assist food manufacturers and retailers with all aspects of Marketing, New Product and Sales Development



Ms. Heron left her corporate roles behind in early 2014 and pursued her lifelong goal of establishing her own consulting business dedicated to the food manufacturing industry.

    VANCOUVER, BC, September 15, 2014 /24-7PressRelease/ -- Jo Heron, Principal Owner of Sisu Solutions, has been recognized by Worldwide Branding for showing dedication, leadership and excellence in business consulting for the food processing industry.

For two decades, Jo Heron has garnered expertise, experience and respect within the food processing industry. Starting out as a marketing manager at Summit Foods Limited, Jo transitioned into a sales and business development role for Campbell Soup Company. As she established her footprint in the industry, she welcomed the opportunity to manage the foodservice division for E.D. Smith including all general manager responsibilities. A move with her late husband took her to Vancouver and a role as director Western Canada for Nabisco. In the next two years, Nabisco would be acquired by Kraft, which opened up opportunities for segment business development managers within Club Channel, Industrial Food Processors, Retail HMR, In-store Bakery and Fresh Departments. The teams she has worked with and developed have enabled her to contribute significantly to the sustainability and profitability of major brands.

Ms. Heron left her corporate roles behind in early 2014 and pursued her lifelong goal of establishing her own consulting business dedicated to the food manufacturing industry. Sisu Solutions Incorporated launched in June, 2014 (http://www.sisu-solutions.com) and is a culmination of Ms. Heron's successes and expertise. She is focused on working with food manufacturers who wish to further develop their business into alternate channels, as well as businesses that have been developed in context of strategic planning, annual business and marketing plans. Ms. Heron utilizes product ideation initiatives as the underpinnings to create success for each of her clients. A member of the BC Food Processors Association and pending Produce Manufacturers Association, Jo sees the value in working with teams so that all within an industry can benefit.

You can contact Jo Heron - Sisu Solutions at [email protected].

About Worldwide Branding
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