All Press Releases for February 13, 2015

Legal Industry Trailblazer Janice P. Brown Launches Beyond Law to Help Lawyers Make It Rain

Proprietary Cloudburst tool is first solution for measuring business development efforts.



    SAN DIEGO, CA, February 13, 2015 /24-7PressRelease/ -- Lawyers from American Lawyer's top 100 firms to boutique practices struggling to grow their practices now have help making it rain with Beyond Law, a transformational system aimed at helping law firms reach their business development goals. Created by legal trailblazer Janice P. Brown, founder of Brown Law Group, Beyond Law features mindset training, a proprietary technology tool and reward system called Cloudburst, and ongoing coaching for accountability. With the three components working together, Beyond Law ignites legal professionals' entrepreneurial spirits and generates authentic, bottom-line growth.

At the heart of the Beyond Law solution is the very latest in business development technology, the brand's patent pending Cloudburst software. Transitioning new business efforts from sporadic to systematic, Cloudburst maximizes the effectiveness of every minute spent on business development through a unique algorithm that calculates the value of each individual effort so that attorneys know where to focus their time for the greatest return on investment.

"When it comes to business development, attorneys typically feel lost, frustrated or overeager because law school taught them how to close an argument, not how to close a new client," says Brown. "Understanding how to measure business development efforts has always been a challenge, but we've taken the guess work out of the process. Our system serves as a roadmap and all attorneys have to do is follow it."

Beyond Law's Cloudburst software was inspired by a point system approach from Jeffrey Fox's international best-selling business book "How to Become a Rainmaker" that Brown utilized in building her own successful law practice.

"Brown implemented what she read in my book, which is what makes her an inspiration for others," says Fox. "While she gives my book credit, with Beyond Law, Brown has molded the basic business development principles of being consistent, targeted and intentional into an effective program specifically for legal industry professionals that is uniquely based on her experience and expertise."

Beyond Law's solution is founded on the premise that law firm business development is intentional and that to successfully grow a book of business, lawyers need the right attitude, the proper tools and consistency. Beyond Law's solution integrates the legal industry's best practices in each of these areas with a three-part system that includes Mindset, Cloudburst and Habit.

Beginning with the Mindset, Beyond Law teaches proven fundamental business development principles so that attorneys have a fresh approach to creating relationships that generate hot business leads. After implementing Cloudburst, Beyond Law's program makes generating new business a Habit through ongoing coaching from experts dedicated to each client's success.

A graduate of Gonzaga Law School, Brown is an accomplished trial attorney that has represented Fortune 500 clients through her successful firm specializing in business and employment litigation, Brown Law Group. Based in San Diego, Brown launched the firm in 1999, where it has grown continuously based on her successful business development approach. The recipient of numerous awards and honors, Brown has been named a Department of Justice Trial Attorney of the Year, a Distinguished Alumni by Gonzaga University and a Super Lawyer since 2007. She has been a featured expert on the San Diego affiliates of CBS, Fox, ABC and NBC for her insights on employment law topics.

About Beyond Law
Beyond Law is a customized business development solution for law firm growth based on three key components. The first creates the Mindset an attorney needs for business development success and job satisfaction. The second is the Cloudburst, a proprietary software that tracks and rewards daily business development activities. The third essential component is the Habit, which is formed through ongoing coaching from proven successful business development experts. Beyond Law was created by Janice P. Brown, the founder and senior partner in the Brown Law Group and entrepreneur that has left an indelible mark on the legal profession. For more, visit http://www.beyondlaw.com or call (619)-330-1740.

For more on Beyond Law, visit http://www.beyondlaw.com or call (619)-330-1740.

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