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"It's incumbent upon the travel industry to better engage with customers via mobile devices. Customer expectations are incredibly high and Cruise.com so far is not just meeting but surpassing them."
DANIA BEACH, FL, May 11, 2016 /24-7PressRelease/ -- Cruise.com, a subsidiary of Omega World Travel, Inc. and one of the Internet's leading cruise sellers has been recognized for being a favorite among app users in an annual report from the Application Resource Center (ARC) - the editorial and research arm of app quality and testing company, Applause.
The highly-coveted ranking was part of "The Best and Worst Rated Travel Apps of 2016" and covered a massive range of three million reviews across the App Store and Google Play, resulting in 188 of the most pertinent apps.
Cruise.com received the highest level of recognition in the cruise category -- rating 86.5 -- for its popular mobile app for both iPhone and Android users based on the "highest in quality" from July 2015 to May 2016. The free app was launched by the company in 2012 and was designed to quickly offer a host of cruise-related information.
"Applications for cruises are nascent compared to more established travel categories like hotels and airlines, but the app store reviews are in and users love Cruise.com," said the report's author Ben Gray, Digital Experience Analyst with Applause. "It's incumbent upon the travel industry to better engage with customers via digital experiences and mobile devices. Customer expectations are incredibly high and Cruise.com so far is not just meeting but surpassing them."
Potential cruisers may download the mobile app at Cruise.com and be provided with a variety of convenient features that offers potential cruisers options to assist them on their reserved cruise, help in their preparation for their vacation and also have the ability to save information for a specific cruise that they have already booked.
"We are very proud that ARC has recognized Cruise.com for developing a mobile app that is both user-friendly and highly functional," said Jeanne Wyndrum, Senior Vice President of Cruise.com. "This confirms the feedback we have received that consumers have found the mobile app's many features to be helpful and a quick "go-to" resource. They are able to access a host of useful information about cruise ships, such as profiles, deck plans, public areas and dining. Cruise Tips, FAQ's and even packing lists are also available. A special feature called "Cruise Countdown" is available to anyone who has downloaded the app and has saved their cruise departure date to the application. They will then have access, according to that specific ship and sail date, information such as directions to the port, parking information, a map, handy local port information and a host of other convenient features."
Additional functionality also includes the ability to connect with Cruise.com via phone, email, Facebook and Twitter. For additional research the mobile app also links to Cruise.com's website and BLOG on its homepage.
Anthony Hamawy, President of Cruise.com, noted, "When we designed our app in 2012 it was to provide an additional level of engagement with our customers and other cruise enthusiasts. We have succeeded in providing them the tools to make their vacation preparations and decisions easily -- and from one convenient location. We are very proud and delighted of what we have accomplished and especially honored that the highly regarded Applause has recognized our cruise app's usefulness to our customers."
Established in 1998, Cruise.com is one of the Internet's largest cruise specialists. Cruise.com offers comprehensive itineraries and ship details for more than 70 cruise lines worldwide at the most competitive prices and is one of the top sellers of cruises on the Internet. Cruise.com was named Travel Agency of the Year by Vacation.com. Cruise.com is a wholly-owned subsidiary of Omega World Travel, Inc. Travelers interested in booking their cruise can contact Cruise.com at 866-401-0895 or visit its website at www.cruise.com. In addition to cruises, Cruise.com's full-service team offers a wide menu of other services including a variety of land packages and tours, shore excursions, vacation homes and villas through www.cruise.com and their other websites, www.LuxuryTravelTeam.com, www.tourdeals.com and www.HomesandVillasInternational.com.
About Omega World Travel
Omega World Travel is a woman-owned, diversity supplier, and the fourth largest travel management company in the U.S. Headquartered in Fairfax, VA, Omega World Travel services corporate, government, meeting, and leisure clients throughout the U.S., Europe, the Middle East and Asia. Omega World Travel also owns Cruise.com, one of the largest sellers of cruises on the Internet, and TravTech, a software development company.
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