All Press Releases for July 27, 2016

Puro Sound Labs Launches New "Audio Protection" Headphones to Eliminate Noise-Induced Hearing Loss Epidemic

Permanent hearing loss is occurring due to unsafe headphones/earbuds being used by children. In order to prevent this form of hearing loss, Puro is partnering with school districts nationwide to create awareness and offer the safe solution.



    SAN DIEGO, CA, July 27, 2016 /24-7PressRelease/ -- Puro Sound Labs, a premier audio company dedicated to eliminating the epidemic of Noise Induced Hearing Loss (NIHL), announced their new "Audio Protection" (AP) headphones specifically developed for students. The "AP" line, which includes the new IEM200 in-ear monitor and OEH200 on-ear headphone, offers an affordable, safe alternative to the standard earbud/headphone that can cause irreversible damage by exceeding healthy volume levels. Puro is working with School Districts and Audiologists nationwide to educate and provide the solution to parents and children.

Noise Induced Hearing Loss (NIHL) is the next big epidemic, according to the many in the hearing health industry. One in five teens in the U.S. have some form of hearing loss which is a 30% increase since the mid 1990's, and another 1.1 Billion people worldwide are at risk due to increase use of portable audio devices. This crisis is 100% preventable. The new "AP" headphones are volume limited at 85 dB max, include a hands-free microphone with pause/play setting control, and contain the Puro Balanced Response curve that recreates studio grade audio of a perfectly tuned listening room. Additionally, the IEM200 model provides the user various size ear tips to help achieve the best comfort and ambient noise isolation, blocking of 79% of ambient noise, with the on-ear model blocking 80%. Puro's "AP" line of headphones safely prevents hearing damage without compromising studio-grade sound.

The increase in portable audio devices and transition to tablets in schools inspired Puro to make its patent-pending technology available for students at an affordable price. The IEM200 and OEH200 models retail at $29.99 and $39.99, respectively. Puro will be partnering with school districts nationwide to create awareness of NIHL, offer the solution, and give back a portion of sales to participating communities. The "AP" headphones are available now at www.purosound.com and on Amazon.

Committed to fighting this growing epidemic of Noise Induced Hearing Loss (NIHL), Puro's CEO Brett Lacey stated, "The increasing use of electronic devices as a method of delivering classroom instruction, is putting headphones on children's ears more frequently and for longer durations. We already have a solution for everyday life, but we saw a gap in the market when it came to classrooms where kids are spending a significant amount of time."

About PURO SOUND LABS
Established in 2014, Puro Sound Labs is dedicated to fighting the growing epidemic of Noise Induced Hearing Loss by providing healthy, affordable, high-quality listening products. Founder Dave Russell learned that his youngest daughter had developed Noise Induced Hearing Loss with doctors identifying her headphone's excessive volume as the cause. Without a safe alternative to the damaging headphones on the market, Dave set out create the solution. Puro Sound Labs has since created the world's only studio-grade Bluetooth headphone that puts the safety of one's hearing first. Puro Sound Labs is committed to building awareness and the pursuit of reducing the impact of NIHL by developing new products and technologies to provide a solution to this growing epidemic.

For more information, visit www.purosound.com.

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