Want Better Results? Encourage Lateral Thinking States Hunter Bailey

    SYDNEY, AUSTRALIA, November 16, 2016 /24-7PressRelease/ -- According to new research, encouraging creativity in the workplace could have a significant impact on a business' overall productivity. The study which was conducted by UK based printing company Solopress surveyed 500 business leaders from a variety of sectors and found that two-thirds have experienced an improvement in performance as a result of allowing their workers to be more creative. 81 percent of business leaders went on to say that fostering a creative environment is important to workers, as it increases their loyalty to the company and helps them to feel more engaged with and proud of their work.

About Hunter Bailey: http://www.hunterbailey.com.au/about-us/

One of the major takeaways from the research was that creativity is valued across all sectors and plays a major role in business development and profitability. While people may not think of certain corporate environments as needing creativity, the research found that having a creative attitude towards all business processes can drive growth and help a business to sustain longevity within their sector.

Hunter Bailey has always valued creativity and the potential for fresh; creative ideas is one of the driving forces behind their decision to work predominantly with young professionals from a variety of backgrounds. While many companies value experience and qualifications over creativity, Hunter Bailey believes that their success can be credited to the attitudes and ideas of their young and ambitious workforce. The firm regularly encourages these individuals to take on new perspectives and try new things to support their lateral thinking skills. Hunter Bailey also offers their young workers the opportunity take control of their own success within the industry, which helps them to build stronger problem-solving skills and exercise their creative thinking on a day to day basis.

Hunter Bailey works on behalf of their clients' brands to deliver truly unique and personalised event marketing campaigns directly to consumers. By connecting with customers in person, the firm can establish stronger relationships between brand and consumer and offer a personalised and memorable brand experience. This increases their clients' customer acquisition, brand awareness and weekly ROI. Hunter Bailey offers their high-quality services on a 'no win - no fee' basis which allows them to guarantee no financial risk to their clients.

Hunter Bailey would like to see more businesses offering the freedom for workers to be more creative. The firm understands that for some companies it may be difficult to hand over such control to their workers. However, the company are urging businesses to review the results of the Solopress research and recognise the benefits lateral thinking can have on both workers and the business as a whole.

For more information about the firm Follow @HunterBaileyBri on Twitter or 'Like' them on Facebook.

# # #