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"The new logo is a great way of showing the world how our brand is evolving and ready to become an icon for kids around the world." - Tom Buyckx, CMO.
SAN FRANCISCO, CA, March 28, 2018 /24-7PressRelease/ -- Today Tom Buyckx, Dr. Panda's CMO, announced the new Dr. Panda logo and brand style to an international audience at the Bologna Children's Book Fair. Launching their first title in 2012, Dr. Panda now boasts a library of more than 30 kids' apps. Growing in popularity with kids and parents worldwide, the company now has 85 million downloads. The brand's new logo reflects Dr. Panda's promising trajectory into the exciting new territories of kids' entertainment.
Designed in collaboration with London based Powell Allen - a renowned design agency, the updated look offers a more simplified and playful feel. "The new logo is really an evolution of our existing one, but looks fresher and brings more simplicity", says Tom Buyckx, "We are gearing up for an expansion of the Dr. Panda brand. The new logo is a great way of showing the world how our brand is evolving and ready to become an icon for kids around the world."
This year Dr. Panda will launch their premium preschool television series, as well as rolling out licensing activities, making now the perfect time to introduce their new logo. Launching Wednesday, March 28th, fans will have the opportunity to view it first on social media, before the brand rolls out the new logo across all Dr. Panda properties.
About Dr. Panda
Dr. Panda, Ltd is a leading kids' app developer originating from Chengdu, South-west China, the natural home of the giant panda. Since releasing their very first title, 'Dr. Panda Teach Me' in 2012, they have developed over 30 open-ended play games. Dr. Panda's games are available in all major app stores and are designed to encourage kids ages 3-8 years old to develop educational values and skills that help them learn more about the world. Dr. Panda continues to evolve with the ever-changing trends in technology, focusing on creating new and innovative play experiences for kids all over the world.
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