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NEWTOWN, PA, August 30, 2019 /24-7PressRelease/ -- SEG Measurement (www.segmeasurement.com), a leading provider of educational research services for educational publishers and technology providers announced today that they have created a new SEG business unit, Research Review and Evaluation Services (RES).
The RES group will provide external, third-party reviews of effectiveness studies for educational publishers, technology providers and schools. RES will complement SEG's existing business unit conducting original, "from-scratch" effectiveness studies.
This move comes as SEG seeks new ways to assist educational publishers and technology providers meet the research requirements outlined by the Every Student Succeeds Act (ESSA) and demands from school buyers for proof of effectiveness. A study conducted by KnowledgeQuest found that that more than 80% of educational buyers consider proof of effectiveness before buying a product or service.
"Our effectiveness research business has grown as organizations look to SEG for independent, third-party research to verify that their products truly improve educational outcomes," said Dr Scott Elliot President of SEG measurement. "While our clients typically ask SEG to complete third-party, effectiveness studies, many of our clients are interested in having SEG review and evaluate the quality of research conducted by them in house or by their customers. This is a cost-effective way for publishers and technology providers to broaden research support for their products," said Elliot.
Educational technology providers and educational publishers recognize the value of efficacy research for marketing and sales. SEG Schools' interest in this research is largely motivated by the need to ensure that school budgets are well spent. SEG offers RES at a reduced cost to schools, to help them select the best solutions supported by sound scientific evidence.
RES has been offered on a pilot basis since January 2019 and will be fully operational on September 2, 2019.
About SEG Measurement
SEG Measurement is a leading provider of educational assessment services and efficacy research. SEG Measurement is headquartered in Newtown, Pennsylvania, and has been "making a measurable difference in education" since 2005.
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