All Press Releases for November 19, 2019

Fully Promoted Selects Antera Software USA as BMS Vendor

Software Customized to Meet Needs in Fast-Changing Business Environment

    WEST PALM BEACH, FL, November 19, 2019 /24-7PressRelease/ -- Fully Promoted, the world's largest branded products and marketing services franchise, has announced a relationship with Antera Software USA as its new business management software (BMS) partner. Fully Promoted stores going live with Antera are the first in the country to submit Promo Standards electronic Purchase Orders to Alphabroder, SanMar, HIT, PCNA, S&S Activewear and other large suppliers.

Antera, which uses best-in-class software solutions to increase sales revenues, increase customer satisfaction, and generate increased workflow efficiency, is specially designed for the promotional products industry. According to Fully Promoted President Mike Brugger, the software has already been launched at several locations, and more locations will implement the new system over the coming months.

"We looked at many business management systems, but Antera matched our needs for new and existing locations—those only doing sales, as well as locations doing full production," says Brugger.

The new software makes it possible for businesses to enjoy many benefits, such as easily creating a fully customized, responsive, and user-friendly experience for customers, and seamlessly integrating their eCommerce site, Customer Relationship Management, and Order Manager software. Its system software is SaaS cloud-based, so eCommerce sites can run from anywhere in the world, at any time. In addition, the software features rich eCommerce corporate web stores that are easy to populate and integrate with an existing BMS.

"The software is designed for smarter work, not harder work," Brugger said. "It automates and integrates order fulfillments faster than before, which saves time for everyone involved in the sales cycle. Its ability to access real-time pricing, artwork, workflow production and reports from anywhere means we can deliver a better experience to our customers."

Antera has also expanded the system to allow for the full benefits associated with Promo Standards. Antera has automated the process so as suppliers add additional endpoints and grow their Promo Standards capabilities, Antera dynamically accepts them and allows distributors to submit and retrieve information from all Promo Standards endpoints seamlessly.

"We are very pleased to be selected as the BMS company for Fully Promoted franchises worldwide, and we believe our ability to provide real-time analytics, as well as manage all aspects of Fully Promoted's franchise operations, aligns perfectly with their aggressive growth plans," said Rick Peters, President for Antera. "Our Advanced BMS provides Fully Promoted with complete process control over its operations which will help manage all areas of its business, including product sourcing, artwork, production, scheduling, warehouse management, and eCommerce fulfillment. The BMS also provides much-needed data analytics to help store owners strategize on how to effectively increase sales."

Fully Promoted is a one-stop-shop that will help elevate your business. A member of the United Franchise Group, it can access more than half a million promotional products, plus it offers a comprehensive suite of marketing services that include print, digital marketing, and lead generation. Keeping to its EmboidMe roots, the global marketing consulting company is renowned its custom screen-printed and embroidered apparel.

About Fully Promoted
Fully Promoted has more than 300 locations across the globe and plans to have 350 by the end of 2019. Fully Promoted operates a full-service branded products and marketing services business and is the place to go to get customers. From promotional products and embroidery to expert printing services, we can help take your business to the next level. Fully Promoted also offers an office-based model that will allow you to operate your business using a developed network of resources. To find the Fully Promoted nearest you, visit , and for franchising opportunities, visit

About United Franchise Group
Led by Founder and CEO Ray Titus, United Franchise Group is home to a variety of internationally recognized brands including Signarama, Fully Promoted, Experimax, Jon Smith Subs, Venture X, SuperGreen Solutions, Transworld Business Advisors, Accurate Franchising, Network Lead Exchange and The Great Greek Mediterranean Grill. With more than three decades in the franchising industry, and 1,600 franchisees in 80 countries throughout the world, United Franchise Group offers unprecedented leadership and solid business opportunities for entrepreneurs.

About Antera Software USA
Antera Software USA is a Dallas, Texas based software company that specializes in business automatization enabling organizations to deliver information faster and more efficiently. Antera utilizes proven business best practices combined with extensive experience in the promotional products industry to create the most intuitive and robust system available. Antera's experience and global scalable platform allows for multiple languages, currencies and is a great fit for Fully Promoted expanding international business.

# # #

Contact Information

Victoria Segovia
Ink Link Marketing
Miami Lakes, Florida
United States
Voice: 305-631-2283
E-Mail: Email Us Here